0120
WSA Creative Careers Day 2024
- 2024
- Orange
- Winchester School of Art
- A-boards, Animation, E-invite, Identity system, TV Screen, Wayfinding
- Moderat
- -
A space between education and practice situated within Winchester School of Art, University of Southampton.
+44 (0)2380 596967 (Internal: 26967)
J.Silsby@soton.ac.uk
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Address: Studio 3015, Winchester School of Art, University of Southampton, Park Avenue, Winchester, SO23 8DL
Launched: 2015
Recognitions: This website featured in the Swiss Design Awards 2024 as a winner under the category, ‘Media and Interaction Design’ (Basel, 11-16 June 2024).
Website: Studio Harris Blondman
0120
An identity system for WSA’s Creative Careers Day – an event that was designed to empower students with valuable insights into their future careers. The day featured a series of talks from professionals in communication design, fashion design, game design, interior design, marketing and the Year in Employment graduates. Our identity playfully deconstructed footage from collaborative events down to the colour coordinates, resulting in simulating/merging forms to reflect on the transferrence of knowledge & skills.
Pitch/Presentation
#: 0120
Year: 2024
Colour(s): Orange
Client(s): Winchester School of Art
Deliverable(s): A-boards, Animation, E-invite, Identity system, TV Screen, Wayfinding
Typeface(s): Moderat
Printers: Creative Services Centre
0119
An identity system that promoted MA Fashion Design & MA Textile Design’s involvement in Africa Fashion Week 2024 using a blend of vibrant imagery, bold typeface and bright colours.
#: 0119
Year: 2024
Client(s): MA Fashion Design, MA Textile Design & Communication Design
Deliverable(s): Banners, E-invite, Social media
0118
An identity system for Winchester School of Art’s involvement in Winchester Green Week - a week of events for everyone, organised by local communities, environmental groups, educational institutions, faith groups, local authorities and businesses in the Winchester District. This project offered us an opportunity to implement a fun, clear and engaging typographic treatment which connected the vast weights of the typeface, ‘ATF Railroad Gothic’, with the equally broad range of exhibitions, workshops and discussions at Green Week.
Applied across the campus as way-finding, a marketing campaign and digital screens, our visual language was accessible as well as prominent in relation to the geographical placement of individual events. This application of a bold green colour palette along with enlarged glyphs prompted us to consider new ways of decorating the teaching spaces at Winchester School of Art, which subsequently provided an approachability to the public.
#: 0118
Year: 2024
Colour(s): Green
Client(s): Winchester School of Art
Deliverable(s): A-boards A1 (420 × 594 mm), Signage, Vinyl, E-invite, Social media
Typeface(s): ATF Railroad Gothic (by American Type Founders Collection)
Printers: Creative Services, Big Stuff
Photography: Toby Wells
0117
An extension of the (then) marketing campaign for Winchester School of Art was produced to welcome a new cohort to the campus, staff and studio spaces. These deliverables scaled from way-finding, digital screens and a marketing campaign that collectively helped to give a clear introduction to the beginning of the academic year.
Within this project, we really considered accessability by utilising the existing branding rules for the school through retaining simplicity in design and allowing content to ‘breathe’. This helped to create a modern and identifiable feel to the local community which tied members of the public along with new students to ongoing projects across the campus.
#: 0117
Year: 2024
Colour(s): Green
Client(s): Winchester School of Art
Deliverable(s): A-boards A1 (420 × 594 mm), Banners, Flags, Tri-a-board, Posters
Typeface(s): Fugue (by Radim Pesko)
0116
An identity system for Winchester School of Art’s MA Degree Show in 2024, which was a continuation of the BA iteration as a nod towards the overall academic year, but for MA Contemporary Curating, MA Communication Design, MA Fashion Design, MA Textile Design and MA Fine Art.. For this cohort, we replaced two of the existing colours with a more Autumnal shift away from its predecessor as a way of retaining their individual notability as shows whilst reflecting on their seasonal placements.
By continuining the same visual language, the same principles of the design were maintained with the combination of subtle yet playful hints towards the many ‘cogs’/’wheels’ that are in motion when curating and installing a degree show. A core feature within this was the introduction to a custom arrow system – which we developed from an ongoing self-initiated typeface – that originally responded to the architectural foundations of Winchester School of Art. These arrows intended to reflect on the many creative avenues and career decisions that the graduates had undertaken during their studies. Placed within Rotunda-building-screw shapes, each component turned to convey the progression of graduates from education to industry alongside the resulting of forward-thinking outcomes. These outputs were further emulated in the constantly shifting colour borders to which repeatedly evolve based on each dimensional frame movement to culminate a vibrant visual language.
Further nods to Winchester School of Art’s functioning and visual presence were made by using GT Cinetype (from Grilli Type Foundry) based on its similarities to the Rotunda building, which extended the playfulness of the ident in correlation with the wider colourful borders and arrows that were applied across way-finding, social media assets alongside tote bags.
#: 0116
Year: 2024
Client(s): Winchester School of Art
Deliverable(s): A-boards A1 (420 × 594 mm), Tri-a-board, Banners, Maps, Vinyl, Wayfinding, Press releases, Animation
Typeface(s): GT Cinetype (by Grilli Type Foundry)
Photography: Toby Wells
Printers: Creative Services, Valley Graphics, Big Stuff
0115
Creative Thinkers is a carefully curated book that documents Winchester School of Art’s connections with industry, its wide range of talent, and its notable research projects. Our task was to collect, document, and organize images from across a single academic year in close collaboration with colleagues. We aimed to create an visually exciting item that reflects the diversity of student work, studio spaces, and ongoing collaborative work with notable cultural institutions. We also had to ensure that the book adhered to the existing brand guidelines, allowing it to be used in wider marketing campaigns while remaining a separate entity for long-term promotional use, representing the Design, Art & Fashion departments.
The open nature of this brief allowed us to experiment with print methods for the book, one of which was to include a playful gatefold within the cover to highlight the range of programs and accommodate six A6 postcards in a pocket sleeve. Additionally, we implemented a gatefold in the center of the inside pages to showcase the various collaborators associated with Winchester School of Art. The book was printed entirely on G.F Smith’s Accent Recycled stock, reflecting our focus on sustainability while emphasizing the tactile nature of the working environments that foster critical thinking with internal and external partners, including Tate, Fendi, and the Houses of Parliament, Parliamentary Archives.
#: 0115
Year: 2024
Colour(s): Yellow
Client(s): Winchester School of Art
Deliverable(s): Publications 170 × 240 mm
Typeface(s): Fugue Regular (by Radim Pesko Foundry)
Paper(s): Accent Recycled Natural White 120gsm (by G.F. Smith)
Intern: Alex Varty
Printers: Dayfold
0114
An identity system for the interactive exhibition, ‘How to Draw a Bicycle’, which encouraged visitors to explore what cycling meant to them and their first memories of riding a bike through a series of drawing workshops at The Winchester Gallery.
To compliment the past work of the visiting speakers/hosts (Olivia Crawley, Joe Ross, Neil Wyatt & Nick Hand) alongside the repainted walls of the gallery space, we created a vibrant colour combination across interior and exterior way-finding.
#: 0114
Year: 2024
Client(s): The Winchester Gallery
Deliverable(s): Vinyl, Tri-a-board, Labels
Photography: Toby Wells
Printers: Creative Services
0113
An identity system for BA Graphic Communication’s degree show in Winchester. Titled ‘Systems For’, we worked with Chemical Engineer & PhD student, Tom Savage across a series of workshops to utalise AI as part of a systematic viusal language which summarised the relationship between the cohort and advancing technological mediums. By assigning each student project with a visual image and a single word, we were able to generate an identity that summarised their system and the outcome using a custom microsite. Within this platform, we prompted each student for how human, natural, and mechanistic they believed their project to be. Then, we asked the AI to provide the same set of values between 0-100. These three parameters in turn controlled the size and location of text as it overlayed onto both the augmented visual and the original visual (now combined). Here, closer text in terms of location and size represented a level of similarity between how AI has determined a project to represented, and what it’s creator has intended.
Assembled and summarised into a catalogue and show, the collaborative relationship between the cohort and Tom’s customised AI system was further emphasised by merging contrasting elements in tactile practices (hinted by sustainable offset paperstocks, an earthy brown ‘accent’) with hyper-mechanical forms using pixelisation sequences alongside the incorporation of a pixelated display typeface, ‘Visual’ by AllCaps foundry. This mergence retained the emphasis of how AI was used at every stage as a tool to enhance the representation of the existing project. To not only determine an appropriate system, but to augment a project image whilst to raise questions about the intended interpretation.
Learn more about the collaboration here:
https://sav.phd/posts/systems_for/
Pitch/Presentation
#: 0113
Year: 2024
Colour(s): Blue
Client(s): BA Graphic Communication
Deliverable(s): Animation, Artwork Labels, Social media, Vinyl, Catalogues
Paper(s): Cyclus Offset 130gsm, Colorplan 350gsm (by G.F. Smith)
Special thanks to: Tom Savage
Printers: Dayfold, Creative Services, Valley Graphics, Big Stuff
Photography: Toby Wells
0112
An identity system for Winchester School of Art’s BA Degree Show in 2024 that celebrated the cohort of students graduating from their studies and showcased their work from our six undergraduate programmes; BA Fashion Marketing with Management, BA Fashion Design, BA Fine Art, BA Games Design & Art, BA Graphic Arts and BA Textile Design.
For this year, we utalised a combination of subtle yet playful hints towards the many ‘cogs’/’wheels’ that are in motion when curating and installing a Summer Show. A core feature within this was the introduction to a custom arrow system – which we developed from an ongoing self-initiated typeface – that originally responded to the architectural foundations of Winchester School of Art. These arrows intended to reflect on the many creative avenues and career decisions that the graduates had undertaken during their studies. Placed within Rotunda-building-screw shapes, each component turned to convey the progression of graduates from education to industry alongside the resulting of forward-thinking outcomes. These outputs were further emulated in the constantly shifting colour borders to which repeatedly evolve based on each dimensional frame movement to culminate a vibrant visual language.
Further nods to Winchester School of Art’s functioning and visual presence were made by using GT Cinetype (from Grilli Type Foundry) based on its similarities to the Rotunda building, which extended the playfulness of the ident in correlation with the wider colourful borders and arrows that were applied across way-finding, social media assets alongside tote bags.
#: 0112
Year: 2024
Client(s): Winchester School of Art
Deliverable(s): A-boards, Animation, E-invite, Banners, Identity system, Maps, Signage, Tote bags
Typeface(s): GT Cinetype Bold (by Grilli Type Foundry)
Printers: Valley Graphics, Big Stuff
0111
An identity system that celebrated the work of the graduating 2024 cohort from the BA Textile Design programme at Winchester School of Art. This project sought inspiration from the physicality as well as the diversity of the processes which interlink fabrics, depicted by the display typeface Interlock (MuirMcNeil foundry) within a colourful colour palette which complimented the provided photography.
Printed on recycled stock, the catalogues utalise a combination of informative editorial with full bleed image spreads for the emphasis of small detailing within the featured work. Supporting this asset, we worked with both staff and students to direct wall text vinyl, plinth artwork and caption labels for the programme’s external showcase at both WSA’s Degree Show & New Designers in London.
#: 0111
Year: 2024
Client(s): BA Textile Design
Deliverable(s): Lookbook A5 (148 × 210 mm), Plinths, Vinyl
Typeface(s): Interlock (by MuirMcNeil)
Paper(s): Accent Recycled Natural White 120gsm (by G.F. Smith), Accent Recycled Natural White 250gsm (by G.F. Smith)
Printer: DayFold
Photography: Toby Wells
0110
An identity system and promotional material for BA Fashion Design’s Fashion Show at the Winchester Guildhall. In contrast to last year’s iteration, we introduced a new visual language that prioritised the 2024 cohort’s diverse submissions as cutout imitations inspired by cutting patterns alongside subtle modernist typographic principles and an earthy colourscheme. When combined, these components reflected the physicality of the work as well as their use of layering in fabrics.
Applied across the Guildhall West Wing and main Winchester School of Art sites, a core focus of the project was signage to guide visitors from the main campus to the location of the show. This included developing navigational a-boards and long hanging banners in public facing areas of the city. Folded pamphlets/posters were additionally produced to present the cohort’s work & contact details.
#: 0110
Year: 2024
Client(s): BA Fashion Design
Deliverable(s): Animation, A-boards, Banners, E-invite, Social media, Tickets, Running Order
Typeface(s): Neue Haas Grotesk Regular
Printers: Valley Graphics, Creative Services Centre
Photography: Toby Wells
0109
An identity system that represented BA Games Design and Art in 2024 as part of their external London & Winchester shows. The title, ‘Ctrl Alt Del’ was built upon the influence & process that technical hardware – particularly keyboards – can have on the creative thinking and formation of the work by the students at Winchester School of Art. Control mechanisms offers users the ability to direct their narratives and creative ideals, enabling explorative mixed medium results which can challange, contort and deconstruct visual media. Capturing this, we adopted a modular type system called TenPoint (by type foundry MuriMcNeil) that was constructed from repetitions of a single cell – a circular disc with an open counterform – within a fixed geometric grid as an attempt to locate typographic objects at the lowest limit of their function as vehicles of language and to codify their visual arrangements. Implementing all eight of the typeface’s weights, we worked with the cohort to curate a language that emphasised software loading & the results of this by repeatedly using a building and unbuilding sequence.
Alongside the typographic-led motion, we proposed a colour system that played on technological loading processes with a fluorescent green. In print, this was achieved using Pureprint’s HP Indigo printing process as a reflection of technological advancements. Applied onto satin coated poster sleeve, the asset offered both protective layering and an opportunity to further showcase the influence that technical hardware has had on the cohort’s work with a grid system which shortlisted an image per student. A sustainable accent stock for the catalogues was equally selected as a nod to the texture of many keyboard units manufactured since the mid 1980s are still in use today. This contrast in tactility to the green further emphasised and demonstrated all of the different kinds of games, ranging from digital to board platforms.
#: 0109
Year: 2024
Colour(s): Green
Client(s): BA Games Design & Art
Deliverable(s): A-boards A1 (420 × 594 mm), Catalogues A5 (148 × 210 mm), Animation, E-invite, Posters, Social media, Vinyl
Typeface(s): Untitled Sans Regular (by Klim)
Paper(s): Accent Recycled Natural White (by G.F. Smith)
Printers: Pureprint Group, Creative Services, Valley Graphics
0108
A customisable booklet system and visual language for the MA Fashion Sustainability Forum, which is an annual event consisting of a day of talks, interviews, networking and films surrounding eco friendly practices at Winchester School of Art. This year’s iteration was influenced by the theme of colour, utalising playful blocks to symbolise the variety of tones from the internal postcards & the artwork featured in the ethical thnking/discussions.
#: 0108
Year: 2024
Colour(s): Grey
Client(s): Winchester School of Art
Deliverable(s): Booklets A5 (148 × 210 mm), Postcards A5 (148 × 210 mm), A-boards, Social media
Typeface(s): Fugue Regular (by Radim Pesko Foundry)
Printers: Valley Graphics
0107
An identity system for Moving Colour at The Winchester Gallery, which was a multi-disciplinary group exhibition that explored phenomenological qualities in formal aspects of colour. Featuring artists included; Rana Begum, Carlos Cruz-Diez, Eleanor Lines, Jon Malis, Bridget Riley, Julia Vogl and David Whitaker.
#: 0107
Year: 2024
Client(s): The Winchester Gallery
Deliverable(s): A-boards A1 (420 × 594 mm), E-invite, Vinyl, Gallery TV 1080px × 1920px, Posters A3 (420 × 297 mm), Social media, TV Screen 1920px × 1080px
Photography: Toby Wells
Printers: Creative Services, Valley Graphics
0106
An identity system for Winchester School of Art’s Exchange & Fashion Thinkers series, acting as a bridge that connects industry with academic staff, students, research users, wider groups and communities to exchange ideas, evidence and expertise. Within this, the Fashion Thinkers series by Professor Jonathan Faiers and the Fashion & Textiles Department at Winchester School of Art, University of Southampton was an initiative to invite industry-leading experts to dicusss today’s most urgent questions. Reflecting this within a neutral yet prominent brand, our langauge utalises contrasting typographic families which split & interlink as a reference to the transferrence of skills & knowledge.
#: 0106
Year: 2024
Colour(s): Red
Client(s): Winchester School of Art
Deliverable(s): Animation, E-invite, Social media, Identity system, Invitations
Typeface(s): Neue Haas Grotesk Roman, Arizona Thin and Thin Italic (by abcDinamo)
Photography: George Davis-Ansted
0105
An identity system for Winchester School of Art Library’s Artist Book Fair that combines 3D shapes representing the stacking/unstacking of publications in animation and print. The event featured artist book and zine makers from across the UK including WSA students, staff, and local artists across two days alongside printmaking activities, an exhibition which was curated by WSA Printmaking Fellow, Julia Vogl and a performative event with artist Alec Stevens.
#: 0105
Year: 2024
Client(s): Winchester School of Art Library
Deliverable(s): A-boards A1 (420 × 594 mm), Posters A3 (420 × 297 mm), Booklets A5 (148 × 210 mm), E-invite, EventBrite, Gallery TV 1080px × 1920px, Social media, TV Screen 1920px × 1080px
Typeface(s): Fugue (by Radim Pesko Foundry)
Printers: Valley Graphics
Photography: Toby Wells
0104
An identity system for Queering Connections: Triangulation at The Winchester Gallery that brought three women — Katherine Anteney, Sally Schuh, and Louise Siddons — together for a queer experiment in co-creative, collaborative cartography, curated in conversation with the WSA artists’ book collection.
Seattle, USA-based artist Sally Schuh works with text and image, blurring the line between printmaking and concrete poetry. Katherine Anteney, a WSA alumni based in Southampton, makes prints that explore the strangeness of words and local landscapes. Invited to collaborate, they quickly persuaded curator Louise Siddons to join in. Selections from the WSA book collection amplify the conversations their work collectively introduces about mapping, movement, disability, communication, activism, erasure, and more.
#: 0104
Year: 2024
Colour(s): Yellow
Client(s): The Winchester Gallery
Deliverable(s): E-invite, Posters A2 (420 × 594 mm), Posters A4 (297 × 210 mm), Vinyl, Artwork Labels, Social media
Printers: Big Stuff, Valley Graphics & Creative Services Centre
Photography: George Davis-Ansted
0103
An identity system for Daniel Lehan’s exhibition in Winchester School of Art’s Library. Having formerely studied the Fine Art (Painting) Degree Course, from 1977 to 1980 at WSA, Lehan has since explored erasing texts, occasionally images, in a variety of ways, with paint, erasers, pens, by tearing and with scissors, and removing text with scalpel blades.
Pitch/Presentation
#: 0103
Year: 2024
Colour(s): Grey
Client(s): Winchester School of Art Library
Deliverable(s): E-invite, Social media, Animation
0102
An identity system for the Design Department’s Guest Lecture Series, Design Dialogues. Built upon a central theme from the semester of teaching, the talks revolved around ‘provenance’. Speakers were invitied to share a pivotal book that significantly influenced their early careers and encouraged them to explore how this choice shaped their professional trajectories. Reflecting on this, we developed an animation sequence responding to the vast collection of printed objects from the speakers with colours that were informed by their practices/own themes.
#: 0102
Year: 2024
Colour(s): Grey
Client(s): Danny Aldred, Winchester School of Art
Deliverable(s): Posters, Animation, Social media
0101
An identity system and animations for Winchester School of Art’s Career Fair - an event which offered students ideas for their careers with direct talks from industry-leading employers whilst providing them portfolio & CV advice.
Inspired by the variety of potential career routes, we developed custom arrows that sporadically rotated as a simulation of how the students would interact and approach the different employers. Supporting this element was a playful blue, which we felt was both approachable and complimentary of the technilogically-informed glyphs. A further aim with the project was to maintain consistency with the wider changes in the School’s research language, prompting us to maintain the use of the Fugue font family.
#: 0101
Year: 2023
Colour(s): Blue
Client(s): Winchester School of Art
Deliverable(s): Animation, A-boards A1 (420 × 594 mm), E-invite, Identity system, Wayfinding, Social media
Typeface(s): Fugue Regular (by Radim Pesko Foundry)
Printers: Creative Services & Print Centre, University of Southampton
Photography: Toby Wells
0100
A visual language for ‘Ordinary Things’, an exhibition that featured twenty-six artists at WSA who transformed everyday objects into complex meditations on what it means to be in the world. The event was inspired by Marcel Duchamp, an artist who celebrated ordinary objects by putting them on pedestals in galleries. His playful engagement with the ‘museum effect’ — the extraordinary attention we’re expected to pay any object placed in an art gallery — suggested that art is an act of heightened awareness.
Participating artists: Danny Aldred, Alexandra (Sasha) Anikina, Daniel Ashton, Andrew Brook, J. R. Carpenter, Stephen Cornford, Ian Dawson, Megen de Bruin-Molé, Francis Gene-Rowe, Dave Gibbons, Seth Giddings, John Gillett, Jacob Hall, Daniel Hobson, Gordon Hon, Christina Mamakos, Clio Padovani, Kwame Phillips, Adam Procter, Andrew Reaney, Sara Roberts, Steven Sanderson, Amy Scott-Pillow, Julian Stadon, Nick Stewart, and Kai Syng Tan.
Pitch/Presentation
#: 0100
Year: 2023
Colour(s): Purple
Client(s): The Winchester Gallery
Deliverable(s): E-invite, Identity system, Posters A2 (420 × 594 mm), Labels, Social media, Vinyl
Printers: Creative Services & Print Centre, University of Southampton
Photography: George Davis-Ansted
0099
An identity system for Winchester School of Art’s MA Degree Show in 2023 that celebrated the cohort of students graduating from their studies and showcased their work from four postgraduate programmes; MA Contemporary Curating, MA Fashion Design, MA Fine Art and MA Textile Design.
Applied across campus signage, window vinyl, a social media campaign and a digital/printed map, the identity reflected on the two sides of an annual showcase (both the construction & presentation of artwork). This was achieved from an animation that utalised custom glyphs (‘MA’) that repetitively formed & unformed amongst a playful pink/green framework. BTP (A is for Font) was equally introduced based on its visual similarities with the Winchester School of Art’s Rotunda building.
#: 0099
Year: 2023
Client(s): Winchester School of Art, MA Contemporary Curation, MA Fashion Design, MA Fine Art, MA Textile Design & Communication Design
Deliverable(s): A-boards A1 (420 × 594 mm), Animation, Custom typeface, E-invite, Maps A4 (297 × 210 mm), Social media, Vinyl
Typeface(s): BTP Normal (by A is for Font)
Printers: Creative Services, Big Stuff & Print Centre, University of Southampton
Photography: George Davis-Ansted
0098
Democratic Futures is a collaborative inquiry between BA Hons Graphic Arts students at Winchester School of Art, University of Southampton and the Parliamentary Archives. The project explored the political archives of the 1872 Secret Ballot Act on its 150th anniversary and the implications of this act then, and now, to the democratic electoral system.
Before the Secret Ballot Act, voting consisted of employers, landlords, political operatives and clergy using strategies of intimidation to exert their influence on citizens who had to vote by voice or show of hands. Voters would be bribed or coerced into voting for candidates regardless of their personal opinions or views. The 1872 Secret Ballot Act introduced a radical reform which ensured privacy in the procedures and the act of voting, introducing the democratic electoral system. With the progression into the third and fourth Industrial Revolutions there have been rapid shifts in the quantity and quality of political information that we consume. BA Graphic Art students at Winchester School of Art have speculated on and explored how the expansion of new technologies are changing how we interact with political information, and with it, the validity, reliability and authenticity of political content.
Rather than look for answers, students worked by proposing questions of alternative futures rather than a conventional design problem. Here, investigating through speculation acts as a tool of enquiry by provoking societal and political debates while challenging existing norms. Asking questions beyond the project title allowed students to expand the boundaries of the project through developing outcomes that consider potential future realities. Students also questioned their use of conventional design decisions, and adherence to organisational structures and universal systems. Such formal principles represent a limited definition of design. To challenge conventions and norms of design approach, students participated in a series of multidisciplinary workshops which aimed to challenge these existing design structures that might allow for more shared thinking and more ‘democratic’ visuals.
The process of collaboration and speculation within a project such as Democratic Futures was fundamental to developing new learning frameworks. In this publication, which acts as a record and an extension of the project, each contributor responded to a question that frames key issues, dialogues and related debates giving context and meaning to the work produced, beyond face values. We thank the following professional contributors for their supporting roles in enhancing student understanding and helping develop alternative approaches to challenging norms: Penny McMahon - Outreach Archivist, Parliamentary Archives; Ed D’Souza – Professor of Critical Practice, Winchester School of Art; Dem Gerolemou - Designer Google; Jonas Zieher - Motion Designer, Andy Reaney - Printmaking Technician, Winchester School of Art; and the in-house design studio of Winchester School of Art, Studio 3015.
#: 0098
Year: 2023
Colour(s): Grey
Client(s): BA Graphic Arts, Studio 3015, Winchester School of Art
Deliverable(s): Publications A5 (148 × 210 mm), Tri-a-board, Posters A3 (420 × 297 mm), A-boards A1 (420 × 594 mm), Animation, Social media, Workshops
Typeface(s): Neureal Regular (by Laura Csocsán for ECAL Typefaces), ft88 (by Ange Degheest)
Printers: PurePrint Group
Interns: Amy Mepham, Ethan Read, Matt Slater, Mitesh Shantilal, Tom Emery, Weihong Tang & Zhuoya Wei
ISBN: 978-1-3999-5370-2
Edited by: Prof. Ed D’Souza
Special thanks to: Jodie Silsby, Ian Jackson, Penny McMahon, Dem Gerolemou, Jonas Zieher, Andy Reaney, George Davis-Ansted & Toby Wells
Photography: Weihong Tang & Zhuoya Wei
Award: Student Partnership Impact Award (SEDA & Jisc)
0097
An identiy system and promotional material for BA Fashion Design’s Fashion Show at the Winchester Guildhall based off our visual language from 2018. Applied across the Guildhall West Wing and main Winchester School of Art sites, a core focus of the project was signage to guide visitors from the main campus to the location of the show. This included developing navigational a-boards and long hanging banners in public facing areas of the city. Folded pamphlets/posters were additionally produced to present the cohort’s work & contact details.
#: 0097
Year: 2023
Client(s): BA Fashion Design
Deliverable(s): A-boards A1 (420 × 594 mm), Banners 500mm × 1000mm, Posters A1 (420 × 594 mm), Tickets A6 (105 × 148.5 mm)
Typeface(s): Agipo Regular and Condensed (by Radim Pesko)
Printers: Print Centre, Bishops & Creative Services Centre
Photography: Toby Wells
0096
A catalogue and visual language for BA Games Design and Art’s 2023 degree show that presented the thinking and ideas that culminated in three years of study on the programme at Winchester School of Art (University of Southampton). The students created a product which not only spoke to players, but which showcased a range of skills and ability in addition to communicating an idea and experience through great design using the theme of ‘Escape’.
Pitch/Presentation
#: 0096
Year: 2023
Client(s): BA Games Design & Art
Deliverable(s): Animation, A-boards A1 (420 × 594 mm), E-invite, Identity system, Posters, Publications A5 (148 × 210 mm), Logo, Vinyl
Typeface(s): Analo Grotesk Regular (by Due Studio)
Paper(s): Peregrina Classics Metallic Silver 250gsm (by G.F. Smith), Accent Recycled Natural White 150gsm (by G.F. Smith)
0095
A catalogue and visual language (social media campaign and posters) for BA Textile Design’s 2023 degree show which continued the theme of texture through fabrics & weave. We produced a playful lilac & olive colour scheme against a border format to compliment the impressive range of student work.
#: 0095
Year: 2023
Colour(s): Purple
Client(s): BA Textile Design
Deliverable(s): Catalogues A6 (105 × 148.5 mm), Artwork Labels, Social media, Posters A1 (420 × 594 mm)
Typeface(s): Grotta Regular (by Due Studio)
Printers: Creative Services Centre & Print Centre, University of Southampton
0094
An identity system for Winchester School of Art’s BA Degree Show in 2023 that celebrated the cohort of students graduating from their studies and showcased their work from our six undergraduate programmes; BA Fashion Marketing with Management, BA Fashion Design, BA Fine Art, BA Games Design & Art, BA Graphic Arts and BA Textile Design.
Applied across campus signage, window vinyl, a social media campaign and a digital/printed map, the identity reflected on the two sides of an annual showcase (both the construction & presentation of artwork). An animation & title rationale, ‘Building’, repetitively constructed/deconstructed to symbolise the annual event. Fugue (Radim Pesko Foundry) was additionally used as a nod to the wider visual changes in the Art School’s research output, including the digital Rotunda.
#: 0094
Year: 2023
Client(s): Winchester School of Art
Deliverable(s): E-invite, Animation, A-boards A1 (420 × 594 mm), Identity system, Logo, Vinyl, Website, Press releases, Social media, Templates, Wayfinding, Maps
Typeface(s): Fugue Regular (by Radim Pesko for Radim Pesko Foundry)
Printers: Big Stuff, Creative Services & Bishops
Photography: George Davis-Ansted
0093
A customisable booklet system and visual language for the MA Fashion Sustainability Forum, which is an annual event consisting of a day of talks, interviews, networking and films surrounding eco friendly practices at Winchester School of Art. This year’s iteration was influenced by the theme of tactility, utalising ‘earthy’, subtle colours to tonally symbolise the ethical thnking and discussions.
#: 0093
Year: 2023
Client(s): MA Fashion Design
Deliverable(s): Booklets A5 (148 × 210 mm), Social media, E-invite, Postcards A5 (148 × 210 mm)
Typeface(s): Fugue Regular and Headline (by Radim Pesko for Radim Pesko Foundry)
0092
An identity system for an exhibition showcasing the work of Bhajan Hunjan. Hunjan was the 2020 Artist in Residence at Projecto Maria Lucia Cattani, Brazil, where artists and curators are invited to celebrate the late Maria Lucia Cattani, respected Brazilian artist, through new work of their own and selections from her archive. Both artists have produced works on paper and small-scale books; both have connected with textiles and with the repetitive and patient tasks of their women ancestors.
Bhajan’s approach to the challenge offers an intimacy of interpretation, without imitation. She has devised a meaningful visual language which remains culturally and materially distinct whilst acknowledging and celebrating the work of another. It focuses on Maria Lucia’s ‘script works’, distinctive, confident prints and drawings, intentionally illegible, overprinted in massed multiples, using colour and rotation in strict and not-so-strict systems. In response, Bhajan developed a language of soft mark-making, less systematic and rotational, but reflecting a spiritual connection with the work of her friend and memories of her remarkable energy and generosity. Inspired by Sikh Gurbani scriptures from the Punjab, and while listening to the sacred music often sung to specific ragas, Bhajan printed long, fluid blocks of meditative, cursive script, repeated in a rhythmic, punctuated undulation.
Pitch/Presentation
#: 0092
Year: 2022
Colour(s): Green
Client(s): MA Contemporary Curation, The Winchester Gallery, Winchester School of Art Library
Deliverable(s): Identity system, Posters A2 (420 × 594 mm), Social media, Vinyl, E-invite, Artwork Labels
Printers: Creative Services Centre
Photography: Dave Gibbons
0091
An identity system for the third iteration of the collaborative exhibition project ‘Queering Connections’, which hosted two artists whose work is represented in University of Southampton/Winchester School of Art’s internationally renowned Artists’ Book Collection, started in the late 1960s: Hormazd Narielwalla and Jeremy Dixon.
Both artists work with collage as a main artistic medium, layering high art and popular culture references within their aesthetically different art works, conveyed through Maxi - a display typeface which responded well with Narielwalla’s use of shapes and abstraction against the Gallery’s Oracle - a neutral typeface that correlated with Dixon’s more understated practice. These combined assets supported the ways in which their work relates to identity and LGBTQ+ themes, specifically how Narielwalla and Dixon draw on their personal stories and journeys as well as broader concerns relating to queer lives and histories.
Pitch/Presentation
#: 0091
Year: 2023
Client(s): iPIC Research Group, The Winchester Gallery
Deliverable(s): Identity system, Posters A2 (420 × 594 mm), Press releases A4 (297 × 210 mm), Vinyl, E-invite, Booklets A5 (148 × 210 mm), Artwork Labels
Typeface(s): Maxi Round Mono Light (by abcDinamo)
Printers: Big Stuff, Bishops Printers & Creative Services Centre
Photography: George Davis-Ansted
0090
We were tasked with supporting the design of promotional assets for What Colour is Metal? This was an identity system that was designed by wemakevisual in Ireland for an exhibition that brought audiences on a journey of process, experimentation and mastery through the practice of 25 contemporary jewellers and silversmiths. Following a successful run in Dublin Castle, that saw over 50,000 visitors, and a showing in National Gallery of Craft and Design, Kilkenny, Ireland, What Colour is Metal? was further presented at The Winchester Gallery.
#: 0090
Year: 2022
Colour(s): Orange
Client(s): The Winchester Gallery
Deliverable(s): E-invite, Artwork Labels, Social media, Vinyl, Website
Printers: Creative Services Centre
Designed by: Nathan Somers, wemakevisual
0089
A visual language for WSA Green Week, in association with Winchester Green Week, that represented a series of events and activities delivered by Winchester School of Art that aimed to highlight more sustainable ways of living.
#: 0089
Year: 2022
Colour(s): Green
Client(s): BA Fashion Design, BA Fashion Marketing, BA Textile Design, Winchester School of Art
Deliverable(s): A-boards A1 (420 × 594 mm), Posters A3 (420 × 297 mm), Identity system, Invitations A5 (148 × 210 mm), Website, Social media, Swingtags 75 × 40 mm
Typeface(s): Martin Condensed (by Vocal Type)
Printers: Creative Services Centre & Print Centre, University of Southampton
Intern: Katie Bevan
0088
The Rotunda is a platform that is dedicated to combining and showcasing the research-led events from staff & students across multiple disciplines and departments at Winchester School of Art. Working closely with colleagues & developers Chaptr Studio, we curated a technologically informed visual language that reflected the art school’s extensive brand archive by revitalising Fugue (Radim Pesko), and merged this with radical grid systems alongside lab ‘shapes’ to signify the progressive creative thinking behind the Research Labs.
Pitch/Presentation
#: 0088
Year: 2023
Colour(s): Grey
Client(s): Date Image Lab, Materials Lab, Social Practices Lab, Global Smart Lab, Winchester School of Art, The Winchester Gallery, Winchester School of Art Library
Deliverable(s): Website, Identity system, Templates
Typeface(s): Fugue Headline and Regular (by Radim Pesko for Radim Pesko Foundry)
Developers: Chaptr Studio
0087
An identity system for Winchester School of Art’s MA Degree Show in 2022 which was a continuation from the BA Degree Show (2022) but incorporated a seperate tone alongside refined glyphs to remain as a unique, stand-alone event.
#: 0087
Year: 2022
Client(s): Winchester School of Art
Deliverable(s): Posters A2 (420 × 594 mm), E-invite, A-boards A1 (420 × 594 mm), Maps A4 (297 × 210 mm)
Typeface(s): Helvetica Neue Regular (by Max Miedinger)
Paper(s): Galerie Silk 200gsm
Printers: Print Centre, University of Southampton
0086
An identity system for Winchester School of Art’s BA Degree Show in 2022 that celebrated the cohort of students graduating from their studies and emphasised the significant standard of work which was produced following a difficult two-year period admist the Covid-19 pandemic. We created experimental typographic forms to visualise ’2022’, with each holding a characterisation that represented the materiality of the five graduating programmes: Fashion Design, Fine Art, Games Design, Graphic Arts, Textile Design. These programmes were then paired through their similarities of materials/processes and were also provided their own colour identity system as part of wayfinding & signage across the campus. Animation sequences were additionally produced to represent the cross-disciplinary nature of the programmes through the further mergance of the typographic elements.
#: 0086
Year: 2022
Client(s): Winchester School of Art
Deliverable(s): Identity system, Animation, A-boards A1 (420 × 594 mm), Booklets, E-invite, Invitations, Maps, Vinyl, Website
Typeface(s): Helvetica Neue Regular (by Max Miedinger)
Paper(s): Galerie Silk 200gsm
Printers: Print Centre, University of Southampton
Photography: Toby Wells
0085
A catalogue and visual language (social media campaign and posters) for BA Textile Design’s 2022 degree shows. Working closely with staff & students on the programme we produced a playful colour scheme against a border format that complimented the impressive range of fabrics.
Pitch/Presentation
#: 0085
Year: 2022
Colour(s): Green
Client(s): BA Textile Design
Deliverable(s): Catalogues A5 (148 × 210 mm), Posters A2 (420 × 594 mm), Social media
Typeface(s): ABC Gravity Condensed (by abcDinamo), Oracle Book and Mono (by abcDinamo)
Paper(s): Colorplan, Mist 270gsm (by G.F. Smith)
Printers: Print Centre, University of Southampton
Make-up Artists: Emma-Louise Orskaug, Keziah Gordon & Mia Lianne
Stylist: Rebekah Roy
0084
An identity system that represented BA Games Design and Art in 2022. The title, ‘Elevate’ sought inspiration from the idea of transitioning from one period of time to another; reaching new heights and starting new beginnings. This concept was also considered throughout the design elements of the identity; as abstract forms within a games controller help elevate a character within a game through different levels, we wanted this to reflect the student journey and utilise these abstract shapes to help represent their individual, unique experiences at Winchester School of Art. The symbols were distributed at random across the exhibition showcasing their final games and a publication which housed their final works. Alongside this, animated to be randomised highlighting the importance of students each holding a unique journey to get to the graduating moment across different digital formats.
A generative design system was also created for the publication showcasing the student work, in which each team of students helped to produce a game using chose 6 iconic abstract shapes. These forms were then applied within gaming methods to create a unique pattern. Due to the nature of a spiral bind, these are able to be removed from the publication and used as posters which the students are able to keep as memorabilia.
The colour system reflected upon the materials that symbolised traditional gaming software, but also how technology has modernised the way we interact with interfaces shown by using new printing methods such as the HP Indigo printing process, used at PurePrint. The silver reflects materials of CDs and floppy disks used for retro games, whilst the pink symbolises iconic palettes used from the time the first digital game was created and this emphasis on ‘screen’ based, new technologies. Raster Grotesk was also used to emphasis this, reflecting a form of pixels to create an image.
#: 0084
Year: 2022
Client(s): BA Games Design & Art
Deliverable(s): Identity system, Social media, A-boards A1 (420 × 594 mm), Signage, Catalogues
Typeface(s): FK Raster Grotesk Blended (by Florian Karsten), Good Sans Regular (by Good Type Foundry)
Paper(s): Peregrina Classics Metallic Silver 270gsm (by G.F. Smith), Munken Polar Crisp White Smooth 135gsm (by G.F. Smith)
Printers: PurePrint Group
0083
An identity system that represented BA Fashion Design in 2022. The title, ‘Revelate’, was inspired by the theme of a young, driven and creative generation emerging from education into the industry with references of underground, urbanised films including Fish Tank (2009) & La Haine (1995). We designed a film-inspired response capturing this, using distorted/rendered imagery alongside simple typographic conventions.
#: 0083
Year: 2022
Colour(s): Grey
Client(s): BA Fashion Design
Deliverable(s): A-boards A1 (420 × 594 mm), Posters A2 (420 × 594 mm), Identity system, Social media, E-invite, Long hanging posters 1070.80 × 2114.32 mm, Eventbright, Running orders A3 (420 × 297 mm)
Typeface(s): Neue Haas Grotesk Roman
Printers: Creative Services Centre
0082
The Protest.mp4 collaborative student project was delivered in October 2021, the year of the 40th anniversary of the 1981 Brixton Uprisings. Studio 3015 used this opportunity raised by this anniversary to develop and lead a collaborative project with the purpose of revisiting this important British event and to connect current interests in race and activism raised through more recent global protests, led by the Black Lives Movement, to continued issues of racial disparity. Studio 3015 chose to work outside of the national archives that exist but made the decision to highlight the work of Museumand, The National Caribbean Museum as an example of a progressive British institution and archive to create a project that might tangibly engage with these linked histories and issues. Bringing BA (Hons) Graphic Arts students both into contact with historic material and an organisation that is really focused on supporting engagement with Black British history and culture is also about illustrating different ways that this student community might engage and participate in wider questions of culture, identity and how design might foster critical and useful societal engagement with these subjects. There of course within Museumand’s archive key documents and community produced political protest material directly relating to issues of racial discrimination raised through the Brixton uprisings and a project like this also seeks to allow the use of history to engage with what is a continued issue in contemporary Britain that our students can engage in. From these discussions students were encouraged to interpret the diverse social and political archival materials, primarily communicating a theme relating to the 1981 Brixton uprisings ensuring that they respect the content and context of the material, the voices of those involved and its place in history.
The students were encouraged to explore a range of visual approaches considering context, historic and contemporary parallels, themes and audience. Protest.mp4 as a project space offered students the opportunities to think of their outcomes in various ways. This included the use of a speculative design approach to challenge the subject matter and material allowing for a space to imagine alternative and better futures. These speculative approaches importantly encompass digital spaces, new technologies, other alternatives methods of communication or engagement beyond the traditional confines of print. As an approach and through professionally supported workshops, students framed responses around key words such as interpret, agitate, inform, solve or reveal.
The process of collaboration was fundamental for students to create informed conversations whilst utilising the practising skillsets of the Graphic Arts cohort. Working with Museumand —The National Caribbean Heritage Museum, Eddie Opara—Pentagram, Kieron Lewis, Jona Zieher—Spin and Studio 3015—WSA, allowed for the contribution of their perspectives of race, diversity, speculative practice, technology and activism. Through the generous support of these professional contributors, the students greatly enhanced their understanding of these subjects and independently sought alternative approaches to challenge norms.
Students worked under the guidance of Studio 3015 in a studio setting to create an identity system that communicated the key principles of Protest.mp4. They investigated and demonstrated how their messages could be communicated through the lens of traditional forms of protest, and queried how this medium can be challenged through new ways of thinking and designing. The expansion of new technologies has altered the landscape of design and how communication is perceived and experienced. Questioning the role of the poster and how this can be pushed beyond the boundaries of the printed page would allow the medium to expand and serve as a unified coexistence in both a physical and digital space. Typography on the animated designs would be responsive and reactive, amplifying the mode of design activism to a contemporary audience. With a lack of diversity within the Graphic design industry, students wanted to employ a typeface that was representational of race, protest and its history. Designed by Tré Seal, Vocal Type, Neue Black typeface was a relevant identity choice for the project due to it design being grounded within civil right protest movements.
#: 0082
Year: 2022
Colour(s): Grey
Client(s): BA Graphic Arts, Museumand, The National Caribbean Museum
Deliverable(s): Invitations A5 (148 × 210 mm), Publications A5 (148 × 210 mm), A-boards A1 (420 × 594 mm), Social media, E-invite, Vinyl, Website
Typeface(s): Helvetica Neue Medium and Regular (by Max Miedinger for Linotype), The Neue Black (by Vocal Type)
Paper(s): Cyclus Offset 300gsm and 135gsm (by Antalis)
Award: Finalist for ‘Design For Good’, Antalis Creative Power
Printers: PurePrint Group
ISBN: 978-1-3999-2315-6
Binding: Spiral bound, Caromer
Edited by: Prof. Ed D’Souza
Photography: Dave Gibbons
0081
A foldable poster/booklet and visual language for the MA Fashion Sustainability Forum, which is an annual event consisting of a day of talks, interviews, networking and films surrounding eco friendly practices at Winchester School of Art.
#: 0081
Year: 2022
Client(s): MA Fashion Design
Deliverable(s): Booklets 167 × 240 mm, E-invite, Posters A3 (420 × 297 mm)
Typeface(s): Fugue Headline and Regular (by Radim Pesko for Radim Pesko Foundry)
0080
An identity system for the culminating public display of Anna Heinrich and Leon Palmer following their year-long artist residency, sampled at Winchester School of Art: water from the pond; a spiders’ web; workshop dust; a flake of studio paint and other elements, examined at massive magnification the worlds contained within these tiny things. The resulting light-projection brought together all this detail, along with its architectural context, in a moving, ephemeral response to the art school building and specifically its iconic Rotunda.
This work developed in particular from the opportunities the artists negotiated at the Biomedical Imaging Unit, part of the University located within Southampton General Hospital, where they were given access to scanning electron microscopy, confocal and lightsheet microscopy and photomicroscopy.
#: 0080
Year: 2022
Client(s): The Winchester Gallery
Deliverable(s): Posters A3 (420 × 297 mm), Social media, Vinyl
Printers: Creative Services Centre
0079
Working with the University of Southampton’s brand guidelines, we designed Winchester School of Art’s prospectus in 2021.
#: 0079
Year: 2021
Client(s): Winchester School of Art
Deliverable(s): Prospectus 167 × 240 mm
Typeface(s): DIN Bold and Regular (by Albert-Jan Pool)
Paper(s): Horizon Offset 120gsm and 250gsm
Printers: Bishops Printers
0078
An identity system for Winchester School of Art’s BA Degree Show in 2021 that was influenced by the environment in which WSA is located. The graphic language reflected the natural and organic flow of the river itchen that runs through the campus by the motion of geometric shapes, and supported by a vibrant green.
Pitch/Presentation
#: 0078
Year: 2021
Colour(s): Green
Client(s): Winchester School of Art
Deliverable(s): A-boards A1 (420 × 594 mm), E-invite, Booklets A5 (148 × 210 mm)
Typeface(s): Basis Grotesque Medium (by Colophon)
Paper(s): Galerie Silk 200gsm
Printers: Culverlands, Big Stuff & Print Centre, University of Southampton
0077
A visual language which conveyed the idea of ‘Work In Progress’ for the MA Work in Progress Show in 2021. We re-though and re-used an existing identity and applied hand cut shapes with typographic forms based on leftover objects that were found across the campus.
Pitch/Presentation
#: 0077
Year: 2021
Colour(s): Red
Client(s): MA Fashion Design, MA Contemporary Curation, MA Fine Art, MA Luxury Brand Management, MA Textile Design & Communication Design
Deliverable(s): E-invite, A-boards A1 (420 × 594 mm), Posters A3 (420 × 297 mm), Vinyl, Social media, Flyers A6 (105 × 148.5 mm)
Typeface(s): Basis Grotesque Medium (by Colophon)
Paper(s): Galerie Silk 350gsm, Edixion Offset 120gsm
Printers: Bishops Printers, Creative Services Centre & Big Stuff
Photography: Curtis Rayment
0076
An identity system for BA Games Design and Art’s 2021 degree show that showcased the thinking and ideas that culminated in three years of study on the programme at Winchester School of Art (University of Southampton). The students created a product which not only spoke to players, but which showcased a range of skills and ability in addition to communicating an idea and experience through great design.
Pitch/Presentation
#: 0076
Year: 2021
Colour(s): Blue
Client(s): BA Games Design & Art
Deliverable(s): Identity system, E-invite, A-boards A1 (420 × 594 mm), Social media, Beer mats, Tote bags, Booklets
Printers: Hambleside Merchandise, Bishops Printers & Big Stuff
0075
An identity system for Winchester School of Art’s MA Degree Show in 2021 that explored the idea of connectivity, process and experimentation through using the typeface ‘Modelo’, a type design consisting of combined forms & shapes.
Pitch/Presentation
#: 0075
Year: 2021
Client(s): Winchester School of Art, MA Fine Art, MA Fashion Design, MA Contemporary Curation, MA Luxury Brand Management, MA Textile Design & Communication Design
Deliverable(s): A-boards A1 (420 × 594 mm), E-invite, Maps A5 (148 × 210 mm), Social media
Typeface(s): Apercu Mono (by Colophon), Modelo Regular (by Maximage)
Paper(s): Galerie Silk 350gsm, Maxi Offset 180gsm
Printers: Bishops Printers & Creative Services Centre
0074
A collection of posters for The Winchester Gallery’s Film Series in 2021 for a series of exhibitions that sampled twenty years of film-based innovation directed towards geographical and post-industrial histories; across six works it addresses themes of personal mythology, the vulnerabilities of human interaction, and the persistence of community, through filters of anthropology, romanticism and confrontation.
#: 0074
Year: 2021
Client(s): The Winchester Gallery, Winchester School of Art
Deliverable(s): Posters A3 (420 × 297 mm)
Typeface(s): Oracle Book (by ECAL Typefaces)
Paper(s): Maxi Offset 180gsm
0073
A logo that embodies the first historical study of young people’s telephone use in modern Britain, covering the period c.1984-1999. Through combining archival research, oral history research and research with community participants and in contemporary youth contexts, it will investigate young people’s access (and restrictions) to using telephones in this era, incorporating the landline, public telephone and mobile phone.
The aim was to examine the significance of telephones in diverse facets of young people’s lives, including in play cultures; leisure; the construction of home; mediation of family life and friendships; the assertion of fashionable identities; as an educational tool; in the workplace; and for locating advice and help. In doing so, the research traced how young people’s telephone use has been historically at the heart of debates over the meanings of privacy, protection, dependency, and social inequality. A core goal was also to stimulate public participation in the production of this history, through research activities with adults (collecting childhood memories about phone use) and with young people and families exploring historical contexts and their implications for questions of youth agency today.
Pitch/Presentation
#: 0073
Year: 2021
Colour(s): Grey
Client(s): John Hansard Gallery, BT Heritage & Archives, Dr Eve Colpus
Deliverable(s): Logo, Social media
Typeface(s): Muli Bold, Bold Italic, Semi Bold, Regular and Italic (by Typetype), Open Sans Bold, Bold Italic, Regular, Semi Bold and Italic (by Typetype), Galapagos (by abcDinamo)
0072
A booklet that supported Winchester-based artist Andrew Carnie’s exhibition at City Space in Winchester Discovery Centre. This event offered new insights into neurological fields and the wider area of dendritic form, asking: How do we understand our sense of self and the way we relate to the world we are born into?
The exhibition was based on two projected works, amongst others:
Here There Everywhere, The Winter Tree (4 Channel HD Video) and As Things Come To Pass (2 Channel HD Video)
#: 0072
Year: 2021
Colour(s): Grey
Client(s): Winchester School of Art, Andrew Carnie
Deliverable(s): Booklets A5 (148 × 210 mm)
0071
A visual language and promotional assets for Colonial Caballo, an exhibition of paintings and installation with a book of responses to the decade spent by Sarah Farman in the American West.
Using the gallery’s brand guidelines, the studio helped to convey Farman’s social history project on the Blackfeet reservation in northern Montana, where she first encountered Spanish Mustang horses. Direct descendants of the horses brought by the Spanish to the Americas in the sixteenth century, they have been honed by nature over five hundred years. The artwork in this show was, in part, a homage to the people and the horses, as well a narrative of experiences and enduring memories.
#: 0071
Year: 2021
Colour(s): Grey
Client(s): The Winchester Gallery, Sarah Farman
Deliverable(s): Posters A3 (420 × 297 mm), A-boards A1 (420 × 594 mm), E-invite, Animation, Vinyl, Booklets A5 (148 × 210 mm)
Paper(s): Munken 170gsm (by G.F. Smith)
Printers: Creative Services Centre & Big Stuff
Photography: Dave Gibbons
0070
A coropoate and kinetic logo for Dr Eve Colpus representing the Southampton Institute of Arts & Humanities following its launch in November 2020.
#: 0070
Year: 2021
Colour(s): Grey
Client(s): Southampton Institute of Arts & Humanities, University of Southampton, Dr Eve Colpus
Deliverable(s): Logo
Typeface(s): Roboto (by Google Fonts)
0069
We partnered with ReBurberry to create a design language for Winchester Fashion Week. The visuals were inspired by ongoing conversations with Fashion students at the Winchester School of Art, where captured the relationship between traditional design and contemporary practice through brand identity that could work across exhibitions, workshops, digital and print design.
Pitch/Presentation
#: 0069
Year: 2021
Colour(s): Grey
Client(s): BA Fashion Design
Deliverable(s): A-boards A1 (420 × 594 mm), Tote bags, Signage, Vinyl, Website, Running orders A4 (297 × 210 mm)
Typeface(s): Arsenica
Printers: Creative Services Centre & Big Stuff
Photography: Curtis Rayment
0068
Working with the University of Southampton’s brand guidelines, we designed Winchester School of Art’s prospectus in 2020.
#: 0068
Year: 2020
Client(s): Winchester School of Art
Deliverable(s): Prospectus 167 × 240 mm, Tote bags, Notebooks A5 (148 × 210 mm), Booklets A5 (148 × 210 mm)
Typeface(s): DIN Bold and Regular (by Albert-Jan Pool)
Paper(s): Munken Polar Crisp White Smooth 240gsm, Cyclus Offset 120gsm
Printers: PurePrint Group
0067
An identity system for Winchester School of Art’s MA Work In Progress Show in 2020, which was inspired by the fabrics and tools that were left behind the studio & workshop spaces on campus.
#: 0067
Year: 2020
Client(s): MA Fashion Design, MA Textile Design & Communication Design, Winchester School of Art, MA Fine Art, MA Contemporary Curation
Deliverable(s): A-boards A1 (420 × 594 mm), E-invite, Social media, Posters A3 (420 × 297 mm), Animation, Vinyl
Typeface(s): Fugue Headline and Regular (by Radim Pesko for Radim Pesko Foundry)
Printers: Creative Services Centre
Photography: Curtis Rayment
0066
Alternate showcased the work of Winchester School of Art’s BA Graphic Arts 2020 students, highlighting how three years of study has resulted in the different practices, processes, ideas and visuals across the programme’s pathways of Graphic Design, Motion Design, Photography and Illustration.
Designed alongside students, we produced a catalogue that utalised a colour block system, where each of the rectangular sizes reflected upon the amount of students in each pathway.
Pitch/Presentation
#: 0066
Year: 2020
Client(s): BA Graphic Arts
Deliverable(s): Catalogues
Typeface(s): Neue Haas Grotesk Medium
Paper(s): Cocoon Offset 100% Recycled 120gsm and 250gsm
0065
An end of year catalogue to launch BA Games Design and Art’s degree show in 2020. We worked closely with a team of students and course leader Adam Procter to deliver a physical and digital book showcasing group work from their cohort.
Pitch/Presentation
#: 0065
Year: 2020
Client(s): BA Games Design & Art
Deliverable(s): Identity system, Catalogues 140 × 200 mm, Booklets 100 × 140 mm, Vinyl, Website, AR cards
Typeface(s): Brown Regular (by Lineto), Umbuntu Light (by Google Fonts)
Paper(s): Nautilus Superwhite 120gsm, Artic Munken 115gsm
Printers: PurePrint Group
Binding: Perfect bound
0064
A pair of catalogues for BA Fashion & Textiles Design in 2020 which were a response to the theme of sustainability. Using Apfel Brukt, a typeface choice that uses less 18% less ink when printing due to its letter design by piercing each glyph in the blackest of points, we designed the catalogues to additionally be printed on Eco White, an eco friendly tactile paper choice that we have in house whilst using printing methods either 4 Colour and Riso Printing.
#: 0064
Year: 2020
Colour(s): Grey
Client(s): BA Fashion Design, BA Textile Design
Deliverable(s): Catalogues 265 × 165 mm
Typeface(s): Apfel Grotesk Brukt, Apfel Grotesk Regular, Whyte Inktrap (by abcDinamo)
Paper(s): Recycled Offset 120gsm (by G.F. Smith), Recycled Offset 180gsm (by G.F. Smith)
Printers: Print Centre, University of Southampton
Photography: Toby Wells
0063
John Hansard Gallery, in partnership with Skate Southampton, presents Safe Spaces Soton. This initiative sought to encourage the reactivation of seemingly forgotten ‘in-between’ areas of the city, aiming to stir community imagination towards the reclamation of dormant civic spaces.
We invited Southampton photographer Luke Shears to take photographs of the local area and have placed these images inside and outside of community spaces in Northam, St. Mary’s and Guildhall Square.
#: 0063
Year: 2021
Client(s): John Hansard Gallery, University of Southampton
Typeface(s): Custom (by Thomas Mcgrath), Space Grotesk Regular
Photography: Luke Shears
Printers: Big Stuff
0062
A visual system that extended the current branding into a stand alone identity to celebrate 150 years of Winchester School of Art. Specifically, using the University of Southampton’s brand typefaces and colours with the addition of a special colour to complement the rich and vibrant heritage of the school.
#: 0062
Year: 2020
Colour(s): Green
Client(s): Winchester School of Art, University of Southampton
Deliverable(s): Identity system, Vinyl, Logo, Social media, Vinyl, Website, Flags, Posters A2 (420 × 594 mm), Postcards A6 (105 × 148.5 mm), Booklets A5 (148 × 210 mm), Flyers A4 (297 × 210 mm)
Typeface(s): DIN Light (by Albert-Jan Pool for Adobe Fonts), Freight Book and Bold (by Joshua Darden for Garage Fonts)
Paper(s): Edixion Offset 170gsm (by Antalis)
Printers: Big Stuff & Print Centre, University of Southampton
Photography: Dave Gibbons
0061
A logo & identity system for iPIC Research Group which responded to their continued investigation into the link between politics, identities and cultures from a variety of disciplines and from an intersectional perspective.
Pitch/Presentation
#: 0061
Year: 2020
Client(s): iPIC Research Group
Deliverable(s): Logo, Identity system, Social media
Typeface(s): Roboto Medium, Italic, Regular, Light and Medium Italic (by Typetype)
0060
A visual language for the first collaborative outcome of an informal relationship between WSA Fine Art and the Derek Hill Collection of twentieth-century art at Mottisfont, National Trust, near Romsey. The exhibition consisted of transcriptions of selected works from the collection.
#: 0060
Year: 2020
Colour(s): Grey
Client(s): Derek Hill, BA Fine Art, The Winchester Gallery
Deliverable(s): A-boards A1 (420 × 594 mm), E-invite, Posters A3 (420 × 297 mm), Vinyl
Paper(s): Munken 170gsm (by G.F. Smith)
Printers: Big Stuff
0059
A visual language for Tactically Absurd, an event that brought together three thematically-diverse projects by Dave Ball that embodied a particular approach to post-conceptual art practice. The works deployed what the artist refers to in his practice-based PhD research at Winchester School of Art as the device of ‘tactical absurdity’.
Less a recognisable style or tenor than a conceptual tool, tactical absurdity is a means of engaging with a given context that deliberately fails to make sense. By disrupting, destabilising or circumventing conventional paths into meaningfulness, the works in the exhibition operated through an indeterminacy that is both generative and critical.
#: 0059
Year: 2020
Colour(s): Grey
Client(s): The Winchester Gallery
Deliverable(s): A-boards A1 (420 × 594 mm), Posters A3 (420 × 297 mm), E-invite, Vinyl
Paper(s): Munken 170gsm (by G.F. Smith)
Printers: Big Stuff
0058
A logo and social media campaign for Winchester Design Festival - an event that highlights the local design community. Typographically-led, we designed a system that saw an introduction of contemporary shape as well as colour which would later partner with the Children’s Design Week.
Pitch/Presentation
#: 0058
Year: 2019
Colour(s): Grey
Client(s): Winchester School of Art, Winchester Design Festival
Deliverable(s): Identity system, Logo
0056
Working with the University of Southampton’s brand guidelines, we designed Winchester School of Art’s prospectus in 2019.
#: 0056
Year: 2019
Client(s): Winchester School of Art
Deliverable(s): Prospectus 167 × 240 mm
Typeface(s): DIN Bold and Regular (by Albert-Jan Pool)
Paper(s): Munken Polar Crisp White Smooth 240gsm, Cyclus Offset 120gsm
Printers: PurePrint Group
0055
An identity system for Come and go, an exhibition that theatricalised the functional dimensions of our constructed environments: partitions, curtain walls, windows, floors and other components. The seven artists in this exhibition brought their distinct material practices and individual perspectives. The cross currents form spatial choreographies that enfold the gallery space into the exhibition with space activated on multiple levels in individual works and across works. The work sought to draw the spectator in as participant or actor caught within overlapping and circuitous architectures that played on the notion of theatre with its temporal scene changes, spatial layering, continuities and discontinuities.
#: 0055
Year: 2019
Client(s): The Winchester Gallery
Deliverable(s): Identity system, Booklets A5 (148 × 210 mm), Posters A2 (420 × 594 mm), Vinyl, Animation
Paper(s): Munken 170gsm (by G.F. Smith)
Printers: Print Centre, University of Southampton
0054
An identity system for Winchester School of Art’s MA Degree Show in 2019, that was a continuation from the BA Degree Show (Create Curate) to formulate a visual series yet still remaining as a stand-alone event with a seperate colour palette.
#: 0054
Year: 2019
Client(s): Winchester School of Art
Deliverable(s): Identity system, A-boards A1 (420 × 594 mm), E-invite, Signage, Booklets A5 (148 × 210 mm), Vinyl, Posters A2 (420 × 594 mm)
Paper(s): Edition Offset 120gsm, Edixion Offset 170gsm
Printers: Culverlands
0052
Working with BA Graphic Arts students, we supported the design of the identity system for Other Forms, an exhibition for BA Graphic Arts in 2019 which responded to how the four pathways (Graphic Design, Motion Design, Photography & Illustration) formulate variable forms/matter that intersect one-another.
#: 0052
Year: 2019
Client(s): BA Graphic Arts
Deliverable(s): Catalogues A5 (148 × 210 mm), Identity system, A-boards, Animation, Social media
Typeface(s): Work Sans (by Google Fonts)
Paper(s): Maxi Offset 130gsm (by Antalis)
Printers: UNICUM
0051
A workshop that was hosted by us for BA Graphic Art students to explore colour seperation processes. Using the Risograph printer to produce posters, the students were guided by a guide/booklet on how to layer and experiment with an image of Jan van Huysum’s ‘Dutch - Vase of Flowers’.
#: 0051
Year: 2019
Client(s): Winchester School of Art
Deliverable(s): Workshops, Booklets A5 (148 × 210 mm), Posters A3 (420 × 297 mm), Signage, Social media
Typeface(s): Univers Bold and Light (by Adrian Frutiger for Linotype), Garamond Regular and Italic (by OpenType)
Paper(s): Munken 170gsm (by G.F. Smith)
Binding: Saddle stitched
0050
An identity system that represented BA Fashion & Textiles Design in 2019, and was inspired by sustainability/vision using a recycled cover stock. |
Pitch/Presentation
#: 0050
Year: 2019
Colour(s): Magenta
Client(s): BA Textile Design, BA Fashion Design
Deliverable(s): E-invite, Vinyl, Posters A3 (420 × 297 mm), Running orders, Invitations A5 (148 × 210 mm), Booklets A5 (148 × 210 mm), Stickers
Typeface(s): Founders Grotesk Bold, Regular and Italic (by Klim)
Paper(s): Recycled Offset 350gsm and 120gsm
Printers: Culverlands & Print Centre, University of Southampton
0049
Check Point Saved is the identity system for BA Games Design & Art in 2018, where we illustrated the idea of a final check point to save and reflected upon the work of recent graduates from over their 3 years of studying. This publication showcased the thinking and ideas that have culminated in three years of study and the final year of research and production which went into creating complete games. The students created a product which not only spoke to players, but which showcased a range of skills and ability in addition to communicating an idea and experience through great design. Included in the publication were a series of short essays, written by each student, which critically evaluated current theory and current game practices in conjunction with their own game-making; be that cultural inclusivity, diversity and representation in games, hidden design, crowd-funding culture and game fundamentals such as the role of great visual design. This interplay between the cultural landscape of games and the process of making is something we deeply embed in our programme. The industry as we know it is evolving and game designers will have roles within a host of organisations and businesses which don’t even know they need game designers, be that via gamification, playful thinking and more.
Pitch/Presentation
#: 0049
Year: 2018
Colour(s): Purple
Client(s): BA Games Design & Art, Winchester School of Art
Deliverable(s): Posters A3 (420 × 297 mm), A-boards A1 (420 × 594 mm), Vinyl, E-invite, Catalogues 250 × 170 mm, Tote bags
Typeface(s): TT Firs Neue Regular and Light (by Ivan Gladkikh, Philipp Nurullin, Vika Usmanova, Marina Khodak, Nadyr Rakhimov and Victor Rubenko for Typetype)
Paper(s): iprint Digital Uncoated (fsc4) 260gsm and 120gsm (by Argowiggins Creative Papers), Popset Grey 120gsm, Popset Cloud 120gsm (by Argowiggins Creative Papers)
Printers: PurePrint Group
Binding: Spiral Bound with Lilac
0048
A visual language for Winchester School of Art’s MA Work In Progress Show in 2019 was a representation of physical process and production admist a playful, experimental colour palette.
#: 0048
Year: 2019
Client(s): MA Fashion Design, MA Textile Design & Communication Design, Winchester School of Art
Deliverable(s): Identity system, A-boards A1 (420 × 594 mm), Social media, Invitations A5 (148 × 210 mm), Animation, Vinyl
Typeface(s): Fugue Headline, Mono and Regular (by Radim Pesko for Radim Pesko Foundry)
Printers: Creative Services Centre & Print Centre, University of Southampton
0047
An identity system for Winchester School of Art’s BA Degree Show in 2019, which was inspired by the process of research parallel with practical making at Winchester School of Art. Informed by process, the system intended to showcase the creation and presentation of artwork whilst encouraging students to learn how to present their work to a high standard to make them into more rounded practitioners. Supporting by a playful typeface, Create Curate further reflected the liberal environment of an art school that pushes application whilst emphasised by repetition.
Pitch/Presentation
#: 0047
Year: 2019
Client(s): Winchester School of Art
Deliverable(s): Invitations, E-invite, Posters A2 (420 × 594 mm), Maps A5 (148 × 210 mm), Tote bags
Typeface(s): Ginto Nord Regular and Medium (by abcDinamo)
Paper(s): Cocoon Offset 100% Recycled 350gsm and 120gsm (by Antalis)
Finishing: Deboss
Printers: Culverlands
Suppliers: Hambleside, Carolina Cotton Tote Bag, Orange, Screenprinted in White
0046
An experimental project which investigated alternatives, test ideas and invite interaction alongside Chapel Arts Studios to explore how dissent might be a creative and constructive response to difference. We produced promotional material for the event that was additionally a critique of social assumptions, political norms, performative, conversational art experiments, pop-up exhibitions, performances and provocations at Winchester School of Art.
Pitch/Presentation
#: 0046
Year: 2019
Client(s): The Winchester Gallery
Deliverable(s): A-boards A1 (420 × 594 mm), Animation, Identity system, Postcards A5 (148 × 210 mm), Signage, Posters A3 (420 × 297 mm), E-invite
Typeface(s): Oracle Book and Mono (by abcDinamo), Arsenica (by Zeta Fonts)
Paper(s): Munken 170gsm (by G.F. Smith), Edixion Offset 170gsm (by Antalis)
Photography: Curtis Rayment & Dave Gibbons
Printers: Big Stuff & Print Centre, University of Southampton
0045
A visual language and promotional assets for Itirenant Objects, which was a series of events as part of the Tate Exchange. This was an annual programme that brings together international artists, over 60 partners who work within and beyond the arts, and you. A journey of discovery into the different ways that art has become active over the last 60 years and how artists have changed our understanding of what art can be and what it can do.
#: 0045
Year: 2019
Colour(s): Grey
Client(s): Tate, The Winchester Gallery
Deliverable(s): Invitations A5 (148 × 210 mm), Identity system, Posters A3 (420 × 297 mm)
Paper(s): Munken 170gsm (by G.F. Smith)
0044
Reveal / Conceal was an online exhibition that showcased the work from a collaborative project between Year 3 BA (Hons) Graphic Arts students at Winchester School of Art and Antalis paper and packaging. Using PowerCoat papers and labels, which utilise NFC (Near Field Communication) technology to connect paper products to digital outcomes via smartphones, students were asked to communicate ideas, information or messages around the theme of Reveal / Conceal.
Directed by us, students were encouraged to challenge the inherent tactile and visual properties of paper with the interactive qualities of digital technology but in a highly relevant, meaningful and integrated manner by treating print and digital equally.
#: 0044
Year: 2019
Client(s): BA Graphic Arts, Studio 3015, Winchester School of Art
Deliverable(s): Catalogues, Workshops, Social media, Website
Typeface(s): Haylard Display (by Darden Studios)
Paper(s): Skin Black 270gsm (by Antalis), Cocoon Gloss 150gsm (by Antalis), Popset 120gsm (by Antalis)
Printers: Creative Services Centre
0043
In the fields of literature and the visual arts, zero degree represents a neutral aesthetic situated in response to and outside of the dominant cultural order. Taking Roland Barthes’ Writing Degree Zero as just one starting point, this volume provides an historical, theoretical and visual examination of the term and draws directly upon the editors’ on-going collaboration with artist and writer Victor Burgin.
The book is composed of key chapters by the editors themselves and Burgin. It includes an in-depth dialogue regarding Burgin’s long-term reading of Barthes and a lengthy image-text, offering critical exploration of the Image (in echo of earlier theories of the Text). Also included are translations of two projection works by Burgin, Belledonne and Prairie, which work alongside and inform the collected essays. Overall, the book provides a combined reading of both Barthes and Burgin, which in turn leads to new considerations of visual culture, the spectatorship of art and the political aesthetic.
#: 0043
Year: 2019
Colour(s): Grey
Client(s): Roland Barthes, Victor Burgin, John Hansard Gallery
Deliverable(s): Publications
Typeface(s): Old Style Regular (by Studio 3015), Foundry Sans Bold, Bold Italic, Italic, Medium and Regular (by OpenType)
Publisher: Edinburgh University Press
ISBN: 987-1-4744-3141-5
Copy Editors: Ryan Bishop & Sunil Manghani
With contributions from: Christine Berthin, Victor Burgin, Sean Cubitt, Gordon Hon, Kristen Kreider, James O’Leary and Domietta Torlasco
0042
The Carnegie Library Journal is a supporting asset to Noriko Suzuki-Bosco’s social art project that was conducted during her PhD study on libraries, artists’ books and social art practice. Working closely with Suzuki-Bosco, we designed the journal to record the plight of one public library in South East London and to support the library community’s campaign.
Pitch/Presentation
#: 0042
Year: 2019
Colour(s): Blue
Client(s): Noriko Suzuki-Bosco
Deliverable(s): Publications 240 × 170 mm
Paper(s): Munken 120gsm (by G.F. Smith)
Printers: Print Centre, University of Southampton
Binding: Saddle stitched
0040
An identity system for Winchester School of Art’s MA Degree Show in 2018, which was a continuation from the BA Degree Show (Making Work Here) to formulate a visual series yet still remaining as a stand-alone event with a seperate colour palette.
Pitch/Presentation
#: 0040
Year: 2018
Client(s): Winchester School of Art
Deliverable(s): Invitations A5 (148 × 210 mm), Posters A2 (420 × 594 mm), A-boards A1 (420 × 594 mm), Wayfinding, Signage, Tote bags
Typeface(s): Akzidenz Grotesk Book, Bold and Grotesque bold (by Jung-lee and Frank Pierpont for Monotype)
Paper(s): Cocoon Pre-Print 100% Recycled 120gsm (by Antalis)
Printers: Culverlands
0039
Working with the University of Southampton’s brand guidelines, we designed Winchester School of Art’s prospectus in 2018.
#: 0039
Year: 2018
Client(s): Winchester School of Art
Deliverable(s): Prospectus 167 × 240 mm
Typeface(s): DIN Bold and Regular (by Albert-Jan Pool)
Paper(s): Munken Polar Crisp White Smooth 240gsm, Cyclus Offset 120gsm
Printers: PurePrint Group
0038
WSA Arcade is the identity system representing BA Games Design in 2018 as part of an exhibition that emphasised the thinking and ideas that have culminated in three years of study on BA Games Design and Art at Winchester School of Art. For this event, we worked with the students to create a product which not only spoke to players, but which showcased a range of skills and ability in addition to communicating an idea and experience through great design.
#: 0038
Year: 2018
Client(s): BA Games Design & Art
Deliverable(s): Publications, Identity system, E-invite, A-boards A1 (420 × 594 mm), Posters A2 (420 × 594 mm)
Printers: PurePrint Group
0037
A foldable poster/booklet and visual language for the MA Fashion Sustainability Forum, which is an annual event consisting of a day of talks, interviews, networking and films surrounding eco friendly practices at Winchester School of Art.
#: 0037
Year: 2018
Colour(s): Grey
Client(s): MA Fashion Design
Deliverable(s): Booklets 167 × 240 mm, Posters A3 (420 × 297 mm), E-invite
Typeface(s): Fugue Headline, Mono and Regular (by Radim Pesko for Radim Pesko Foundry)
0036
An identity system for Winchester School of Art’s BA Degree Show in 2018. The title, ‘Making Work Here’ was inspired by community, collective-thinking and creating with each word symbolising the following; Making: process, documenting, doing, making, activity. Work: outcomes, publications, garments, prints, sculptures, mediums, mixture. Here: Winchester, WSA, history, philosophy, studios, environment
#: 0036
Year: 2018
Client(s): Winchester School of Art
Deliverable(s): Invitations A5 (148 × 210 mm), Posters A2 (420 × 594 mm), A-boards A1 (420 × 594 mm), Wayfinding, Signage, Vinyl, Tote bags, A-boards A1 (420 × 594 mm)
Typeface(s): Akzidenz Grotesk Book, Bold and Grotesque bold (by Jung-lee and Frank Pierpont for Monotype)
Paper(s): Cocoon Pre-Print 100% Recycled 120gsm and 350gsm (by Antalis)
Printers: Culverlands
0035
The Woven Landscape was designed in correlation with Justine Randall’s show at Winchester Gallery in 2018. Inspired by her tactile and physical use of material, a neutral composition and colour palette was produced by us to compliment Randall’s artwork.
#: 0035
Year: 2018
Colour(s): Grey
Client(s): Justine Randall, The Winchester Gallery
Deliverable(s): Booklets, Identity system
0034
Conversation Station is an evolving artwork and a proposal for a new kind of public consultation. It is an invitation to build a space for discussion and exchange information, where all knowledge is valid. The construction site creates a playful space within the institution, placing focus on how conversation can elevate ideas and foster new ways of thinking and learning from each other. This version of Conversation Station took place in February 2018 and was a response to the relocation of the John Hansard Gallery to Southampton city centre. The artwork documented the dialogue that occurred, resulting in a collection of ideas on the future of the gallery.
Stair/Slide/Space are a group of artists and curators who have developed a collective practice to explore authentic co-authorship and the role that conversation plays in this. Drawing on individual as well as shared skills, projects are often developed to involve wider participation and collaboration.
The publication responded to documentation from the Conversation Station project, with a focus on shape, material and form. Each form reflected the idea of structure and created a place for conversation. Using a colour library plug in, images were also treated with a colour separation tool, allowing for an innovate collective of colour alongsided imagery that was framed to reference the gallery in both its space and functionality.
Pitch/Presentation
#: 0034
Year: 2019
Client(s): John Hansard Gallery
Deliverable(s): Inserts A6 (105 × 148.5 mm), Publications 164 × 120 mm, USBs, Pencils, Notebooks A5 (148 × 210 mm), Tote bags, Plinths, Lanyards
Typeface(s): StyreneB Regular (by Berton Hasebe and Ilya Ruderman for Commercial Type), Freight Book and Bold (by Joshua Darden), DIN Light (by Albert-Jan Pool)
Paper(s): Oxygen Digital 160gsm (by Calco Paper Services)
Printers: PurePrint Group
Binding: Saddle stitch using blue wire
0033
Acts of Making is the identity system for BA Graphic Arts Degree Show in 2018. The festival explored how the collaborative and cross-disciplinary practice of Graphic Design, Illustration, Motion Design and Photography can involve in Acts of Making. An exhibition of work from graduates of the course was on show, as well as guest talks which took place over the two day festival.
#: 0033
Year: 2018
Client(s): BA Graphic Arts
Deliverable(s): Identity system, Social media, A-boards A1 (420 × 594 mm), Invitations A5 (148 × 210 mm), Posters A3 (420 × 297 mm), Catalogues
Special thanks to: James Aspey, Lukas Keysell, Thomas McGrath, Curtis Rayment & William Street
Printers: UNICUM & Gianotten Printed Media
0032
An identity system for a summer exhibition Looking Through: Presenting New Works by Ann Sutton. This exhibition brought together work that Ann Sutton had created over the last decade which explores the gridded form. But far from rigid, mechanistic patterns, these engagements with the grid bear the trace of the sensuous, organic shaping of the individual.
Pitch/Presentation
#: 0032
Year: 2018
Colour(s): Grey
Client(s): Ann Sutton, The Winchester Gallery, University of Southampton
Deliverable(s): Identity system, Invitations, Posters A2 (420 × 594 mm), Booklets A3 (420 × 297 mm)
Paper(s): Munken 170gsm (by G.F. Smith)
0031
A visual language and booklet for How To Biennale! - a week-long event, Building an Art Biennale at Tate Exchange, organised by Winchester School of Art, University of Southampton.
Tate Exchange is an annual programme that brings together international artists, over 60 partners who work within and beyond the arts, and you. A journey of discovery into the different ways that art has become active over the last 60 years and how artists have changed our understanding of what art can be and what it can do.
#: 0031
Year: 2018
Client(s): Tate, Winchester School of Art
Deliverable(s): Publications 203 × 245 mm, Logo, Signage, Tote bags, Social media, Booklets, Press releases 203 × 245 mm
Typeface(s): Marr Condensed and Medium (by OpenType), Times Ten Italic (by OpenType)
Paper(s): Munken Lynx Smooth Natural White 100gsm, Popset Storm Grey 170gsm
Printers: Bishops Printers & Print Centre, University of Southampton
0030
The Winchester Gallery brought work by the late British artist Anthony Benjamin, FRSA (b. 1931 – d. 2002) to Winchester School of Art where Benjamin taught in the late 1960s. Anthony Benjamin: Currents was the first spring exhibition in the gallery’s re-launched gallery programme (by Studio 3015) and was the first selected retrospective of Benjamin’s work in over 15 years. This exhibition brought together works from Benjamin’s printmaking, painting, and sculptural practice from the late 1960s/early 1970s and the late 1990s/early 2000s. Together they explored Benjamin’s engagement with vibrancy, whether in his electric use of colours in his early prints or in the vivid and dancing abstract paintings of his final years.
In response to Benjamin’s practice, we produced a contemporary identity that was built around the use of two/ three colours derived from his work; prints, painting. As a nod and homage to his collection of work and legacy. Combined and paired with redrawn shapes extracted from his sketchbooks drawings and paintings. The two combined work across with clean san serif typography, from posters, invites and wall graphics where appropriate. Not reappropriating or redesigning work, simply using elements as visual cues.
Pitch/Presentation
#: 0030
Year: 2018
Client(s): The Winchester Gallery, Winchester School of Art
Deliverable(s): Posters A1 (420 × 594 mm), Booklets 210 × 110 mm, Identity system, Vinyl
Typeface(s): Neue Haas Grotesk Regular (by Max Miedinger and Christian Schwartz for Linotype)
Paper(s): Munken Polar Crisp White Smooth 120gsm (by G.F. Smith)
Printers: Bishops Printers
Binding: Saddle Stitched with Rebated front cover
0029
An identity system that represented BA Fashion Design in 2018 and was influenced by form, structure and composition within fabrics.
Pitch/Presentation
#: 0029
Year: 2018
Colour(s): Grey
Client(s): BA Fashion Design, BA Textile Design
Deliverable(s): Posters A2 (420 × 594 mm), Postcards A5 (148 × 210 mm), Running orders, Booklets
0028
An identity system for Winchester School of Art’s MA Degree Show in 2017, which was a continuation from the BA Degree Show (2017) to formulate a visual series yet still remaining as a stand-alone event with a seperate colour palette.
Pitch/Presentation
#: 0028
Year: 2017
Colour(s): Red
Client(s): Winchester School of Art
Deliverable(s): Posters A2 (420 × 594 mm), Identity system, E-invite, Social media, Signage, Wayfinding, Booklets A3 (420 × 297 mm), Maps A5 (148 × 210 mm)
Typeface(s): Lavish Neue Regular (by Radim Pesko for Radim Pesko Foundry), Akzidenz Grotesk
Paper(s): Munken Polar Crisp White Smooth 170gsm
Printers: Bishops Printers & Signs Express
Photography: Dave Clark
0027
An identity system for BA Fashion Design in 2017, that combined bold and playful typography with prominent tones using a risograph printer.
Pitch/Presentation
#: 0027
Year: 2017
Client(s): BA Fashion Design
Deliverable(s): Postcards A6 (105 × 148.5 mm), Posters A3 (420 × 297 mm)
Typeface(s): Poplar Standard (by OpenType), Union Bold and Regular (by OpenType)
0025
Working with Winchester School of Art’s then-branding, we designed a prospectus in 2017 that promoted the various programmes using advanced printing processes to reflect the creative output of the School.
#: 0025
Year: 2017
Client(s): Winchester School of Art
Deliverable(s): Prospectus
Typeface(s): Fugue Headline, Regular and Mono (by Radim Pesko for Radim Pesko Foundry), Lavish Neue Regular
Paper(s): Munken Polar Crisp White Smooth 400gsm (by Antalis), Maxi Offset 120gsm (by Antalis)
Printers: UNICUM & Gianotten Printed Media
Bookbinder: Patist
Photography: Dave Clark
0024
PIRG (The Phenomenology and Imagination Research Group) were a group of artists and researchers whose collective practice used conversation as a research methodology to reflect on and develop their work, both as a group and as individuals. The majority of the group are doctoral alumni of Winchester School of Art and others undertook PhD study. Although they all have their own specific research areas, they shared a common interest in phenomenological ways of thinking, experiencing and making.
The group was particularly interested in examining conversation as a verbal and non-verbal ‘cooperative venture’ for new knowledge production with the potential to be identified as a research methodology. This was translated into an interactive, folding manuscript that was designed by us to help capture the group’s focus on the relationship between imagination and material practice or embodiment, using reading, writing and drawing, together with their individual making practices.
Further information is available on the PIRG website blog:
www.pirg-research.com
#: 0024
Year: 2017
Colour(s): Grey
Client(s): (PIRG) The Phenomenology and Imagination Research Group
Deliverable(s): Booklets, Identity system, Postcards A5 (148 × 210 mm)
Typeface(s): Union Bold and Bold Italic
0023
A visual language for Winchester School of Art’s MA Work In Progress Show in 2017, which was a visual representation of physical process and production admist a playful, experimental colour palette.
#: 0023
Year: 2017
Client(s): MA Fashion Design, MA Textile Design & Communication Design, Winchester School of Art
Deliverable(s): Posters A3 (420 × 297 mm), Identity system, E-invite, Signage
Typeface(s): Fugue Headline and Regular (by Radim Pesko for Radim Pesko Foundry)
0022
A foldable poster/booklet and visual language for the MA Fashion Sustainability Forum, which is an annual event consisting of a day of talks, interviews, networking and films surrounding eco friendly practices at Winchester School of Art.
#: 0022
Year: 2017
Client(s): MA Fashion Design, Winchester School of Art
Deliverable(s): Booklets A4 (297 × 210 mm), Posters A3 (420 × 297 mm), E-invite
Typeface(s): Fugue Regular, Headline and Mono (by Radim Pesko for Radim Pesko Foundry)
0021
An identity system for Winchester School of Art’s BA Degree Show in 2017, which fused typographic elements that signified the heritage & history of the campus with a contemporary, playful colour palette.
Pitch/Presentation
#: 0021
Year: 2017
Colour(s): Green
Client(s): Winchester School of Art
Deliverable(s): Invitations, Maps, Booklets A5 (148 × 210 mm), Signage, Posters A2 (420 × 594 mm), Social media, E-invite, Wayfinding, A-boards, Artwork Labels
Typeface(s): Lavish Neue Regular (by Radim Pesko for Radim Pesko Foundry), Akzidenz Grotesk
Paper(s): Munken Polar Crisp White Smooth 170gsm
Printers: Bishops Printers
0020
A pair of catalogues for MA Fashion Design & MA Textile Design which were a physicalised portfolio of the work of students that emphasised the broad range of vision at Winchester School of Art.
Pitch/Presentation
#: 0020
Year: 2017
Colour(s): Grey
Client(s): MA Fashion Design
Deliverable(s): Publications
Typeface(s): Fugue Regular (by Radim Pesko for Radim Pesko Foundry)
0019
Luxury brands are one of the fastest growing areas of global business. The MA Luxury Brand Management programme at the Winchester School of Art, The University of Southampton, was designed to provide participants with the theoretical knowledge and practical skills required to succeed in the management of complex luxury brands. It developed an appreciation of how luxury brands have evolved over time and place, and introduced the material, symbolic and experiential dimensions of luxury.
This programme was designed by us to allow students to develop their skills and knowledge in the desired field of interest. The programme equally intended to equip students with both the practical skills and the intellectual framework appropriate to their specialism, to allow them to work competently at a master’s level whilst to prepare them for industry standards.
#: 0019
Year: 2017
Client(s): MA Luxury Brand Management
Deliverable(s): Publications
Paper(s): Munken Polar Crisp White Smooth 150gsm, Colorplan 270gsm (by G.F. Smith)
Printers: Unicum
0018
Digital/Physical: Play was an opportunity to examine the key concepts that inform contemporary storytelling. The identity system by us promoted the show that invited participation across a range experiences, engaging audiences within the narrative of design.
Hosted by the acclaimed culture creators, Mother, the event brought together academic practice and research from students and alumni from the BA in Graphic Arts at Winchester School of Art, alongside internationally acclaimed explorations from one the UK’s leading digital studios, Sennep. The aim of this event was to examine practice that informed a diversity of commercial perspectives and the potential of playful design encounters that exist on the boundaries of digital/ physical interaction.
The event further showcased work from some of the UK’s brightest young talent and will provide a glimpse of of how these ideas might develop within an ever evolving contemporary communication landscape in the future.
Pitch/Presentation
#: 0018
Year: 2017
Client(s): Winchester School of Art
Deliverable(s): Publications, Flyers, Posters A1 (420 × 594 mm), Invitations A5 (148 × 210 mm), Identity system
Typeface(s): Union Bold and Regular (by Radim Pesko for Radim Pesko Foundry)
Paper(s): Cocoon Offset 150gsm (by Antalis), Cocoon Gloss 170gsm (by Antalis)
Printers: Unicum, Gianotten & Printed Media
0017
A catalogue for MA Fashion Design which was a physicalised portfolio of the work of students that emphasised the broad range of vision at Winchester School of Art.
Pitch/Presentation
#: 0017
Year: 2017
Colour(s): Grey
Client(s): MA Fashion Design
Deliverable(s): Catalogues
Typeface(s): Fugue Headline, Regular and Mono (by Radim Pesko for Radim Pesko Foundry)
Printers: Print Centre, University of Southampton
0016
Working with Winchester School of Art’s then-branding, we designed a prospectus in 2016 that promoted the various programmes using advanced printing processes to reflect the creative output of the School.
#: 0016
Year: 2016
Client(s): Winchester School of Art
Deliverable(s): Prospectus
Typeface(s): Fugue Headline, Mono and Regular (by Radim Pesko for Radim Pesko Foundry)
Paper(s): Munken Polar Crisp White Smooth 400gsm, Maxi Offset 120gsm
Bookbinder: Patist
Printers: UNICUM & Gianotten Printed Media
Photography: Dave Clark
0015
An identity system for Winchester School of Art’s BA & MA Degree Shows in 2016 that was influenced by the interdisciplinary practices using a combination of geometry, custom letter designs and bold tones as part of an extension to the School’s then-branding.
Pitch/Presentation
#: 0015
Year: 2016
Client(s): Winchester School of Art
Deliverable(s): E-invite, Animation, Posters A3 (420 × 297 mm), Vinyl
Typeface(s): Fugue Headline, Mono and Regular (by Radim Pesko for Radim Pesko Foundry)
Photography: Dave Clark
0014
A catalogue for MA Fashion Design which was a physicalised portfolio of the work of students that emphasised the broad range of vision at Winchester School of Art.
Pitch/Presentation
#: 0014
Year: 2016
Colour(s): Blue
Client(s): MA Fashion Design
Deliverable(s): Publications
Typeface(s): Fugue Bold and Regular (by Radim Pesko for Radim Pesko Foundry), Lavish Neue Regular (by Radim Pesko for Radim Pesko Foundry)
Paper(s): Popset 240gsm, Cocoon Pre-Print 100% Recycled 120gsm
Printers: Bishops Printers
Photography: Adrian Baxter
0013
Working with Winchester School of Art’s then-branding, we designed the identity system for Re: Work - Winchester School of Art’s annual Careers Fair in 2016, which was an event for current students that invited industry speakers to give talks and host stands from which to recruit.
Pitch/Presentation
#: 0013
Year: 2016
Colour(s): Orange
Client(s): Winchester School of Art
Deliverable(s): Identity system, Social media, Logo, Signage, Tote bags
Typeface(s): Fugue Mono, Headline and Regular (by Radim Pesko for Radim Pesko Foundry), Lavish Neue Regular (by Radim Pesko for Radim Pesko Foundry)
Printers: Bishops Printers
Photography: Dave Clark
0012
A foldable poster/booklet and visual language for the MA Fashion Sustainability Forum, which is an annual event consisting of a day of talks, interviews, networking and films surrounding eco friendly practices at Winchester School of Art.
#: 0012
Year: 2016
Colour(s): Magenta
Client(s): Winchester School of Art
Deliverable(s): Invitations, Booklets A3 (420 × 297 mm), Social media
Typeface(s): Fugue Regular and Headline (by Radim Pesko for Radim Pesko Foundry)
0011
Crossing Borders as a project became an urgent response by students collaborating through workshops between Winchester School of Art in the UK and Bilgi University in Turkey, responding to the unprecedented and growing global immigration crisis. This project responded to the urgency of the current migrant situation through socially responsible design actions, through a critical applied design pedagogy, through transdisciplinary and through the use of applied technologies. Students here were not just engaging and collaborating in the production of design but in the process of thinking, sharing, communicating and engaging in a more global and relational structure and networks of critical thinking.
At Winchester School of Art we have been arguing for the need to re-evaluate and re-think/imagine our mission through design education beyond the profession, a shift in emphasis and position where the possibility of affecting the need for a wider social context might also be realised in the studio. Eschewing only critical distance to understand the problem, we have followed a close critical engagement to elicit affect and response. We hope that projects such as Crossing Borders articulate our ability to hasten social change by enabling the conditions for design actions, with the fundamental belief that developing creative responses to social issues does not have to be a passive or detached activity.
Crossing Borders was an active platform and sustained series of projects, workshops, conversations contingent on the actions of design students working across geographical borders. By allowing for collaboration and creative exchange with other students with shared concerns of the plight and conditions, status, media representation and the social and political understanding of migrants and migration that we might support a more meaningful and urgent understanding of their plight.
Crossing borders importantly re-imagined the designer as agitator within the contested dialogues and unfolding narratives played out on a daily basis across the media and where fear itself is both accentuating and creating new boundaries. In the real time situation of the studio, using technologies to virtually connect and to share practical approaches to questions raised in the studio setting, students forged an open space to create visual and design tactics of communication.
By harnessing and critically examining the dialogues of the media, of politicians and the public into effective strategies to better understanding the situation of the migrant. In a complex shifting scenario of information our students were empowered through the tools and approaches of design and as future designers showed potential in aiding a better understanding of the world. The workshops and publication now becomes a snapshot of a living project reacting to the developing collective understanding of the pressing immigration situation not as a solution. The research and workshop activities continued post the situation of Brexit in Europe and facilitated by new partnerships and initiatives that expand the international dimension of this project, where social and political concerns of immigration continue to demand our attention, response and affirmative action.
To help formalise the look and feel of the project, Studio 3015 asked WSA Graphic Arts students taking part in the project to create an identity system that communicated the key principles of Crossing Borders. They developed a display typeface with the assistance of typographic designer Tom Foley from International font design studio, Dalton Maag. Working with Tom Foley from Dalton Maag, students developed a custom font, which drew on both Turkish and English characters features and accents. Initially starting with handwritten cursive and Arabic typography the students were able to deconstruct key forms and structures from both languages. By making the font bilingual it was identifiable for both institutes and workshop participants and highlighted our students viewpoint on immigration as positive amalgamation of cultures.
Pitch/Presentation
#: 0011
Year: 2016
Client(s): BA Graphic Arts, Winchester School of Art
Deliverable(s): Workshops, Publications 297 × 420 mm, Website
Typeface(s): Inknut Antiqua (by Claus Eggers Sørensen for Claus Eggers Sørensen), Custom (by Tom Foley for Dalton Maag)
Paper(s): Cyclus Print 150gsm (by Antalis)
Awards: The Review Antalis Awards, best in recycled
Printers: PurePrint Group
Binding: Folded
Educators: Ian Jackson, Jodie Silsby, Dr. Ed D’Souza, Prof. Jussi Parikka and Prof. Ryan Bishop
Student Designers: Joseph Atkinson, Espen Gronberg, Ed Hatfield, Huda Khoda, Callum Strachan and Jong Seul Bae
Photography: Adrian Baxter
Presented at: HEFi19 Conference at University of Birmingham on 20th June 2019 (a symposium titled: Learning and Teaching in the ‘Next Generation’ University), ELearn19 Symposium at University of Southampton. New Perspectives: Elearning Symposium, Language and Technology in new educational landscapes
0010
Future Feast was an event platform that showcased top graduate talent from the Fashion Marketing and Fashion & Textile Design programmes at the leading Winchester School of Art, University of Southampton. The Fashion Marketing programme teaches marketing, fashion business and creativity in an Art school environment at a leading Russell Group University. This produces distinctive, intellectual individuals with strong creative thinking and practical skills ready and prepared for challenging roles in the fashion industry.
The identity system responded to a series of themes, including; Industry Facing – design intended for the fashion industry as an audience. Experience – An interactive participation. Professional – A sophisticated, organised, clean and simple approach which is future focused. Alongside this, the idea of living in the modern world through thinking about contemporary, current trends and moving forward with design was key to its production.
#: 0010
Year: 2016
Client(s): BA Fashion Marketing, BA Fashion Design, BA Textile Design
Deliverable(s): Publications, E-invite, Signage, Business cards, Social media, Identity system, Labels, Wayfinding, Digital portfolios
Typeface(s): Harbour Medium and Bold (by Gareth Hague for Alias), Basis Grotesque (by Colophon)
Paper(s): Cocoon Silk 120gsm (by Antalis), Cocoon Offset 120gsm (by Antalis), Colorplan, Candy Pink 270gsm (by G.F. Smith)
Printers: PurePrint Group
Binding: Swiss binding with coloured binding thread, spine covered with Brillianta or Finesse linen
Photography: Amy Harper
0009
We designed a book to accompany an exhibition at the John Hansard Gallery (February to April 2016), that brought together projection works by Victor Burgin and a selection of drawings by Roland Barthes rarely seen outside of France. The exhibition played with Barthes’ use of the slash as established in semiology (and notably used in the title of his key poststructuralist text S/Z). Included here are two interviews with Burgin, one concerned with his turn to recent digital practices and the other a reflection on his reading of Roland Barthes. Also included are images and texts from the artists and an essay critically examining Barthes’ exercises in drawing and painting.
The influence of Roland Barthes on Burgin’s work is well documented. Equally, Burgin’s prominence as an artist and theorist concerned with text and image offers a productive dialogue with Barthes’ work. Victor Burgin has long been considered both theorist and practitioner, while Barthes is known as a theorist and writer. In bringing to the fore Barthes’ practice of painting and drawing, Barthes / Burgin prompts a new critical consideration of theory/practice, writing/making and criticality/visuality.
Pitch/Presentation
#: 0009
Year: 2015
Colour(s): Grey
Client(s): John Hansard Gallery
Deliverable(s): Publications
Typeface(s): Foundry Sans Bold, Bold Italic, Italic, Medium and Regular (by OpenType)
Publishers: Edinburgh University Press
ISBN: 978-1-47441553-8
Copy Editor: Ryan Bishop & Sunil Manghani
Printers & Binders: Gomer Press Ltd.
0008
Legacy was a unique exhibition which showcased the work of BA (Hons) Graphic Arts students at Winchester School of Art alongside the prestigious archive collection of G. F Smith papers.
In this exhibition Year 3 Graphic Arts students investigated the legacy of values and behaviours that have originated from unexpected visual or verbal sources. These visual and verbal sources included subjects as eclectic as Ratu Udre Udre, Techno Fossils and Aldo Rossi. Some of the subjects include legacies that have withstood the test of time, whilst others have legacies which have faded but are now being reappraised. From this Graphic Art students presented a diverse and exciting range of printed outcomes using G.F Smith papers stocks. Alongside this the G.F Smith archive showcased their own legacy of iconic printed work from renowned designers including Made Thought, SEA Design, Paul Rand, Milton Glaser and Saul Bass.
Facilitated by Studio 3015, students worked as a team to formulate an identity design that explored an experimental process. Students used G.F Smith paper to tear and collage together to form abstract compositions, these were then scanned using Xerox photocopiers. They used different mediums to experiment with visual languages, by physically moving typography across the glass of the photocopier to create fluid movements, which translated the movement of paper. The invites consisted of images layered on top of one another, representing a metaphoric timeline. Black and whites images used within the designs were taken from the G.F Smith legacy collection dating back to 1930. Students used the facilities at Winchester School of Art produced deliverables to disseminate student practice in a collaborated exhibition alongside paper merchant, G.F Smith.
Further information is available on the G.F Smith’s website blog:
http://mindthefilm.co.uk/works/#gfsmith
#: 0008
Year: 2015
Client(s): BA Graphic Arts, G.F Smith, Winchester School of Art
Deliverable(s): Identity system, Invitations A4 (297 × 210 mm), Posters A2 (420 × 594 mm)
Typeface(s): Akzidenz Grotesk (by Günter Gerhard Lange for Berthold Typefaces)
Paper(s): Colorplan 150gsm (by G.F. Smith)
Printers: Studio 3015, Winchester School of Art
Binding: Duplex
Suppliers: G.F Smith
Educators: Ian Jackson, Jodie Silsby
Student designers: Joseph Atkinson, Joseph Menage, Huda Khoja, Jess Shaw
Photography: Adrian Baxter
0007
A catalogue for MA Fashion Design which was a physicalised portfolio of the work of students that emphasised the broad range of vision at Winchester School of Art. We developed a visual language that depicted topics from angels and demons to children’s stories, and from vast forests to the simple human form, the sources of inspiration for the collections featured in this lookbook are as varied and diverse as the designers themselves.
#: 0007
Year: 2015
Colour(s): Grey
Client(s): MA Fashion Design
Deliverable(s): Publications
Typeface(s): Fugue Headline and Regular (by Radim Pesko for Radim Pesko Foundry)
Printers: Print Centre, University of Southampton
Photographer: Toby Wells
0006
The Code—X project traces an awakening through the digital shift, the name a dual meaning, from code to codex. It acknowledges the post-digital paradigm where the ‘digital’ becomes meaningless and understands ‘code’ as the language of change. It explores the book as a site for exploration, collaboration and play. It includes contributions by 26 artists, designers, academics and publishers that explore the interrelations between information and material from their idiosyncratic perspectives.
The project constitutes a timely survey of this new chapter in publishing looking at a range of innovations and alternative approaches but also looking back at pre-digital strategies and examining some of the benefits and limitations of digital publishing. Our aim is to challenge the very notion of what a book could be(come) in today’s complex information era in relation to what it has been. Seeds were scattered for this project when Danny set up Book—Lab and organised the New Art of Making Books conference at Winchester School of Art in March 2013, and Emmanuelle the BOOKLIVE! conference and ensuing publication The book is alive! held at London South Bank University in June 2012. It became a natural progression for Book—Lab and bookRoom to work together in the making of this publication, building upon research already explored. The design of Code—X within ‘codex’ form represents a playful and daring twist of ink imitating pixel to render composition and design. The content is seen as a continuous scroll, cropped where screen meets paper edge. We celebrate both camps by highlighting dichotomies of edge to scroll, sequence to time and image to place.
Code–X brings together a selection of personal histories of the current ‘transforming’ and ‘expanding’ of the book medium with the aim to challenge the very notion of what it could be(come) in today’s complex information era. The design of Code—X within codex form represents a playful twist of ink imitating pixel to render composition and design. The content is seen as a continuous scroll, cropped where screen meets paper edge. We celebrate both camps by highlighting dichotomies of edge to scroll, sequence to time and image to place.
#: 0006
Year: 2016
Client(s): Danny Aldred, Emmanuelle Waeckerlé
Deliverable(s): Publications 140 × 240 mm
Typeface(s): Lydia Bold and Regular (by Benjamin Critton for GUST e-foundry)
Paper(s): Maxi Offset 120gsm and 350gsm (by Igepa)
Binding: Perfect Bound, French Fold Kiss Cut
Printers: UNICUM, Gianotten Printed Media
Bookbinder: Hexpoor
ISBN: 0957682832
Publisher: Bookroom Press
Editors: Danny Aldred and Emmanuelle Waeckerlé
Photography: Dave Clark
Proofreading: Jane Birkin and David Rule
Edition: 500
Featuring essays, interviews and works by: Delphine Bedel, Simon Cutts, Sebastien Girard, Hans Gremmen, Andrew Haslam with Rose Gridneff & Alex Cooper, Alec Finlay with Ken Cockburn, Alessandro Ludovico, Silvio Lorusso, Katharine Meynell with Susan Johanknecht, Grégoire Pujade-Lauraine, AND Publishing, Colin Sackett, Jodie Silsby, Paul Soulellis, Stefan Szczelkun, John Warwicker (Tomato), Eric Watier, Maria White, Beth Williamson, David Lorente Zaragoza.
0005
Design Your Future 2015 was Winchester School of Art’s BA Degree Show which intended to engage with prospective students, develop opportunities for staff as well as current students to gather information & contact details whilst to convey the visual language in the new prospectus within the space.
An installation on the wall was utilised as a conversation starter with each picture highlighting a different aspect of the University, including the courses, studio places, students and the learning spaces. This was supporting by an emphasis of the materiality of the stocks and printed images rather than a flat print - linking with the visual language of overlays and the future of the art school created within the prospectus.
#: 0005
Year: 2015
Client(s): Winchester School of Art
Deliverable(s): Prospectus 167 × 240 mm, Signage, Tote bags, Identity system, Invitations, USBs
Typeface(s): Fugue Mono, Regular and Headline (by Radim Pesko for Radim Pesko Foundry)
Photography: Dave Clark
0004
A prospectus that supported Winchester School of Art’s Design Your Future in 2015, which was a BA Degree Show which intended to engage with prospective students, develop opportunities for staff as well as current students.
#: 0004
Year: 2015
Client(s): Winchester School of Art
Deliverable(s): Prospectus 164 × 120 mm
Typeface(s): Franklin Gothic Bold, Condensed and Medium
0003
Working with Winchester School of Art’s then-branding, we designed the identity system for Re: Work - Winchester School of Art’s annual Careers Fair in 2015, which was an event for current students that invited industry speakers to give talks and host stands from which to recruit.
#: 0003
Year: 2015
Client(s): Winchester School of Art
Deliverable(s): Catalogues A5 (148 × 210 mm), Identity system, Logo, Signage, Tote bags
Typeface(s): Franklin Gothic Condensed, Bold and Medium
Photography: Dave Clark
0002
A prospectus that supported Winchester School of Art’s Design Your Future in 2014, which was a BA Degree Show which intended to engage with prospective students, develop opportunities for staff as well as current students.
#: 0002
Year: 2015
Client(s): Winchester School of Art
Deliverable(s): Prospectus 164 × 120 mm, Flyers A5 (148 × 210 mm), Tote bags, Animation
Typeface(s): Franklin Gothic Condensed, Bold and Medium
0001
A catalogue that celebrated the work of the graduating cohort from Winchester School of Art’s 2014 BA(Hons) Graphic Arts programme. Its publication coincided with two major exhibitions that were held at Winchester School of Art and at the Brixton East Gallery, London in which the culmination of the year’s work was showcased. It featured the work from every student on the course, as well as containing the thoughts from the programme leader, Derek Yates, and a series of photographs designed to give a sense of the atmosphere in the Graphic Arts studios as we approached graduation.
#: 0001
Year: 2014
Client(s): BA Graphic Arts
Deliverable(s): Catalogues
Paper(s): Cyclus Print 115gsm and 250gsm
Printers: Opal Print Ltd.
Photography: Roel Paradeans, Derek Yates, Laura Ford & Hamish Dinsdale
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